general/product-management
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Value (marketing)
Customer's evaluation of a product compared to another
Product information management
Managing marketing and sales information
Facelift (product)
Revival of a product through cosmetic means
Perceptual mapping
Map of customer perceptions
Control chart
Process control tool to determine if a manufacturing process is in a state of control
Product differentiation
Process of distinguishing unique products or services
One Town One Product (Taiwan)
Government development program
Product cost management
Management practice
Product requirements document
Outline of intended product functions
Voice of the customer
Summarizes customers' expectations, preferences and aversions
Trickle-down fashion
Model of product adoption in marketing
Product marketing
none
Product management
Organizational role in companies
Mass customization
Technology that allows bespoke aspects in mass production
Product naming
Process of deciding a brand name for a product