Yamazaki Baking

History

Yamazaki products can be found in various Asian countries, including Malaysia, Taiwan, Singapore, Thailand, Vietnam, Indonesia, and China (including Hong Kong).

In October 1970, the company established a joint venture, Yamazaki-Nabisco Co., Ltd. (now known as Yamazaki Biscuits Co., Ltd. or YBC), with Nabisco of the United States and Nichimen Jitsugyo Corporation (currently Sojitz Corporation). By 1988 Yamazaki raised its stake in the joint venture to 80% by acquiring the shares held by Nabisco.

In 1991, Yamazaki purchased Vie de France Bakery division (began in 1971), and in 1994, Yamazaki Baking purchased the Vie de France Restaurant division (began in 1978). Yamazaki now operates Vie de France in the United States and Japan under the Vie de France brand.

Until 2014, Yamazaki used potassium bromate in their bread, while all other Japanese baking companies voluntarily stopped using it in 1980 due to suspicions of carcinogenicity. However, they started to use it again in early 2020, claiming they had developed a new method for reducing the amount of potassium bromate so that nothing remains of it in the final product. They stated potassium bromate was not detected in a test with 0.5ppb accuracy.

In 2016, Yamazaki acquired the US company Bakewise Brands, parent of Fleischer's Bagels and Tom Cat Bakery. In the same year, Mondelez International terminated the Yamazaki-Nabisco joint venture and started to produce Nabisco biscuits under Mondelez Japan, shifting production to China and Indonesia. A year later, Yamazaki (through YBC) introduced their version of Oreo called "Noir", which is produced at the former Oreo factory in Ibaraki Prefecture.

Gallery

File:Yamazaki Bakery in TRA Keelung Station.jpg|Yamazaki Baking store in Keelung railway station| File:Yamazaki-pan.jpg|Yamazaki Baking factory in Eniwa, Hokkaido| File:ISUZU ELF 6th Gen, Yamazaki Delivery Truck.jpg|A Yamazaki delivery truck| File:ヤマザキ (15587035627).jpg|A streetside Yamazaki vending machine|}}

References

References

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13. "Yamazaki Baking buys bagel maker Bakewise Brands".
14. (2017-01-31). "City Capital Advises Bakewise Brands in Sale to Yamazaki Baking Co., Ltd.".
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