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The Grocer

British trade magazine

Summary

British trade magazine

Field	Value
title	The Grocer
image_file
image_size
category	trade magazine
frequency	Weekly
firstdate
company	William Reed Business Media
country	United Kingdom
based	Crawley, West Sussex
language	English
website	thegrocer.co.uk

The Grocer is a British digital and magazine service devoted to grocery sales, published by William Reed Ltd. It has been published since 1862.

The Grocer 33

A feature of the service is 'The Grocer 33'. This is a survey of each of the five leading supermarkets' (Asda, Morrisons, Sainsbury's, Tesco and Waitrose) prices and availability on a range of 33 popular lines and published in each issue. The survey is conducted by "mystery shoppers" and different branches in varying parts of the country are used for each week's survey. The supermarkets place prominence on this feature and ASDA heavily promotes the fact it has been the lowest-priced supermarket in The Grocer survey for 25 years as of 2022.

Industry awards

The Grocer runs a range of awards in the food retail industry, including:

The Grocer Gold Awards
The Grocer Own Label Food & Drink Awards
The Grocer Food & Drink Awards
Grocery Advertising and Marketing Industry Awards (Gramia)
The Convenience Retail Awards

References

[http://www.william-reed.co.uk/view_product.aspx?productid=1&categoryid=&categoryname=Grocery Grocery - The Grocer - The market leading weekly for the UK grocery market - William Reed]
"Grocer 33: Homepage". The Grocer.
Smith, Steven. (15 June 2022). "Asda crowned UK's lowest-priced supermarket by The Grocer". Wales Online.

Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

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