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Surveyor (typeface)

Digital serif typeface


Digital serif typeface

Surveyor is a Didone serif typeface that recalls type found on engraved maps and charts. It was designed by Tobias Frere-Jones in 2001 as a custom typeface for use in Martha Stewart Living magazine and released publicly in March 2013, in a wider range of styles, by the type foundry Hoefler & Frere-Jones (now known as Hoefler&Co.).

Describing it, Jonathan Hoefler said:

Surveyor has a vertical axis and a high contrast of stroke weight similar to Bodoni or Didot but a recalling early nineteenth century faces like Bell, Scotch Roman, and Thorowgood. The italics have a slightly more extreme forward slant than is common and curved strokes often terminate in a ball.

Styles

Surveyor's most notable feature is its extremely wide range of weights and styles, designed to provide many options for complex publications such as magazines. The typeface is created in weights from light to black, with italic styles offering designs with or without swashes. Swashes themselves are controlled programmatically so that they only appear where there is space for them, so words that are fully capitalised only have swashes at the start. It is also sold in three different optical sizes, for text printed in different sizes from small to large.

References

References

  1. "Forensic Types".
  2. (2 June 2014). "A Type House Divided". [[New York (magazine).
  3. (December 2010). "Martha Stewart's Graphic Design for Living". Bridgewater Review.
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