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Splenda

Brand of sugar substitute


Summary

Brand of sugar substitute

FieldValue
logoSplenda Logo.svg
nameSplenda
typeSugar substitute
currentownerHeartland Food Products Group
originUnited States
introduced
website
{{URL1http://www.splenda.ca/}}

Splenda is a global brand of sugar substitutes and reduced-calorie food products. While the company is known for its original formulation containing sucralose, it also manufactures items using natural sweeteners such as stevia, monk fruit and allulose. It is owned by the American company Heartland Food Products Group. The high-intensity sweetener ingredient sucralose used in Splenda Original is manufactured by the British company Tate & Lyle.

Sucralose was discovered by Tate & Lyle and researchers at Queen Elizabeth College, University of London, in 1976. While researching new insecticides, Shashikant Phadnis at Queen Elizabeth College misheard the instruction of his advisor Leslie Hough to "test" the chemical as "taste," due to his misunderstanding of the foreign accent, so he accidentally tasted the chemical and found it to be extremely sweet. Tate & Lyle subsequently developed sucralose-based Splenda products in partnership with Johnson & Johnson subsidiary McNeil Nutritionals, LLC. The Splenda brand was transferred to Heartland Food Products Group after its purchase of the line with investor Centerbridge Partners in 2015.

Since its approval by the United States government in 1998 and introduction there in 1999, sucralose has overtaken Equal in the $1.5-billion artificial sweetener market, holding a 62% market share. Splenda sales were $212 million in 2006 in the U.S., while Equal's totaled $48.7 million. According to a 2012 article in The New Zealand Herald, it is "the category leader in table-top sweetener in the U.S. Splenda is the most commonly used sugar substitute, with tens of millions of U.S. consumers per year (as of 2025).

Products

Splenda is available in a variety of products:

  • Splenda Original Sweeteners (based on sucralose)
  • Splenda Stevia Sweeteners
  • Splenda Monk Fruit Sweeteners
  • Splenda Allulose Sweeteners
  • Splenda Liquid Sweeteners
  • Splenda Coffee Creamers
  • Splenda Diabetes Care Shakes
  • Splenda Premium Sweet Teas

Energy (caloric) content

The energy content of a single-serving (1 g packet) of Splenda is 3.36 kcal, which is 31% of a single-serving (2.8 g packet) of granulated sugar (10.8 kcal). U.S. FDA regulations allow this "if the food contains less than 5 Calories per reference amount customarily consumed and per labeled serving". Splenda powder consists of predominantly fillers as bulking agents – dextrose and maltodextrin. Sucralose content is about 1.1% and remainder is bulking agents.

Cooking

Unlike other artificial sweeteners, sucralose is heat-stable up to 450 °F (232 °C), so Splenda can be used as a replacement for table sugar in cooking and baking, and there are Splenda products packaged specifically for this purpose. In product testing by Cook's Illustrated, the major drawback to cooking with Splenda was found to be that it does not produce the browning or caramelization the way table sugar does. However, Cook's Illustrated also found that desserts baked with Splenda were "lacking the artificial flavors that just about every other sugar substitute brings with it."

Health and safety regulation

Marketing controversy

In 2006, Merisant, the maker of Equal, filed suit against McNeil Nutritionals in U.S. District Court, Philadelphia, alleging that Splenda's tagline; "made from sugar, so it tastes like sugar" is misleading. McNeil argued during the trial that it had never deceived consumers or set out to deceive them, since the product is in fact made from sugar. Merisant asked that McNeil be ordered to surrender profits and modify its advertising. The case ended with an agreement reached outside of court, with undisclosed settlement conditions. In 2004, Merisant filed a complaint with the Better Business Bureau regarding McNeil's advertising. McNeil alleged that Merisant's complaint was in retaliation for a ruling in federal court in Puerto Rico, which forced Merisant to stop packaging Equal in packages resembling Splenda's. McNeil filed suit in Puerto Rico seeking a ruling which would declare its advertising to not be misleading. Following Merisant's lawsuit in Philadelphia, McNeil agreed to a jury trial and to the dismissal of its lawsuit in Puerto Rico. However, on May 11, 2007, the parties reached a settlement on the case, the terms of which were not disclosed.

In 2007, Merisant France prevailed in the Commercial Court of Paris against subsidiaries of McNeil Nutritionals LLC. The court awarded Merisant $54,000 in damages and ordered the defendants to cease advertising claims found to violate French consumer protection laws, including the slogans; "because it comes from sugar, sucralose tastes like sugar" and "With sucralose: comes from sugar and tastes like sugar".

A Sugar Association complaint to the Federal Trade Commission stated that "Splenda is not a natural product. It is not cultivated or grown and it does not occur in nature." McNeil Nutritionals, the manufacturer of Splenda, has responded that its "advertising represents the products in an accurate and informative manner and complies with applicable advertising rules in the countries where Splenda brand products are marketed."

References

References

  1. Bilger, Burkhard. (2006-05-14). "The Search for Sweet". The New Yorker.
  2. Thompson, Andrea. (2008-09-25). "Sweet Nothings". The New Yorker.
  3. "Tate and Lyle history".
  4. (April 1, 1998). "FDA Approves Sucralose". U.S. [[Food and Drug Administration]].
  5. Browning, Lynnley (April 6, 2007), [https://www.nytimes.com/2007/04/06/business/media/06sweet.html Makers of Artificial Sweeteners Go to Court], ''[[The New York Times]]'' Business section
  6. Johnson,Avery (April 6, 2007), [https://www.wsj.com/articles/SB117582405851161797 How Sweet It Isn't], ''The Wall Street Journal'', Marketplace Section, p.B1
  7. Christopher Adams (Aug 28, 2012), [http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10829886 US launch sweet news for kiwi supplier], ''[[The New Zealand Herald]]''
  8. (2017-02-06). "Legally Sweet".
  9. "Demand Patterns in Reduced-calorie Sweetener Market: Projections to 2033".
  10. "SPLENDA Products {{!}} SPLENDA Brand".
  11. "USDA FoodData Central".
  12. [https://web.archive.org/web/20030914050654/http://www.accessdata.fda.gov/scripts/cdrh/cfdocs/cfcfr/CFRSearch.cfm?FR=101.60 Code of Federal Regulations, Title 21, Volume 2, Pg. 95 – 101.60] U.S. Food and Drug Administration
  13. (2008). "Splenda alters gut microflora and increases intestinal p-glycoprotein and cytochrome p-450 in male rats". Journal of Toxicology and Environmental Health. Part A.
  14. (2004). "Cooking Healthy with Splenda". Perigee Trade.
  15. "Cooking and Baking Tips". Splenda.com.
  16. (January 1, 2004). "Splenda".
  17. (26 November 2018). "Everything You Need to Know About Sucralose". [[International Food Information Council]].
  18. (2003). "Lack of effect of sucralose on glucose homeostasis in subjects with type 2 diabetes". Journal of the American Dietetic Association.
  19. Roberts, Ashley. (1999). "Sucralose and diabetes". Foods & Food Ingredients Journal of Japan.
  20. Goldsmith, L. A.. (2000). "Acute and subchronic toxicity of sucralose". Food and Chemical Toxicology.
  21. (2000). "Repeated dose study of sucralose tolerance in human subjects". [[Food and Chemical Toxicology]].
  22. Browning, Lynnley. (2008-09-02). "New Salvo in Splenda Skirmish". The New York Times.
  23. (2008). "Splenda alters gut microflora and increases intestinal p-glycoprotein and cytochrome p-450 in male rats". J. Toxicol. Environ. Health A.
  24. Daniells, Stephen. (2009-09-02). "Sucralose safety 'scientifically sound': Expert panel".
  25. {{CodeFedReg. 21. 184. 1444
  26. {{CodeFedReg. 21. 184. 1857
  27. Susan S. Schiffman. (2013). "Sucralose, A Synthetic Organochlorine Sweetener: Overview Of Biological Issues". Journal of Toxicology and Environmental Health Part B: Critical Reviews.
  28. Michael A. Friedman, Lead Deputy Commissioner for the FDA, [https://web.archive.org/web/20050507212527/http://www.fda.gov/ohrms/dockets/98fr/040398a.pdf Food Additives Permitted for Direct Addition to Food for Human Consumption; Sucralose] Federal Register: 21 CFR Part 172, Docket No. 87F-0086, April 3, 1998
  29. Browning, Lynnley (May 12, 2007) [https://www.nytimes.com/2007/05/12/business/media/12splenda.html?ex=1336622400&en=8f48609f972bc31d&ei=5088&partner=rssnyt&emc=rss Artificial Sweetener Makers Reach Settlement on Slogan], ''[[The New York Times]]''
  30. Heller, Lorraine (May 14, 2007) [http://www.foodnavigator.com/Legislation/Splenda-ad-slogans-banned-in-France Splenda ad slogans banned in France], ''[[Food Navigator]]''
  31. [http://www.truthaboutsplenda.com/news/11-02-06-splenda_ads_condemned.html Splenda Ads Condemned as Misleading to Consumers by International Advertising Boards, Sugar Farmers and Processors], Sugar Association Press Release, November 2, 2006
  32. [https://www.nbcnews.com/id/wbna15533454 Sugar industry files complaint over Splenda], [[Reuters]] (''[[NBC News]]''), Nov. 2, 2006
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This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

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