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Socialcam

Social networking video application

Socialcam was a mobile social video application for iPhone, Android and Windows Phone, that was launched March 7, 2011 and ended October 28, 2015. It allowed users to capture and share videos online and on mobile, as well as via Facebook, Twitter, and other social networks. By July 2012, the application passed 16 million downloads and was acquired by Autodesk for $60 million.{{cite news Socialcam was founded by Michael Seibel, Ammon Bartram, and Guillaume Luccisano. Its facility was located in San Francisco, California, US.{{cite news |url-status = dead

Functionality

Socialcam was well known for the following functionality: applying filters to video,{{cite news applying themes and soundtracks to video,{{cite news | archive-url=https://archive.today/20130216035920/http://gigaom.com/2012/03/28/socialcam-themes/ | url-status=dead | archive-date=February 16, 2013 and smooth integration with Facebook.{{cite news Socialcam's eventual goal was to replace the default camera app on all smartphones.{{cite news

Investors

Socialcam participated in the Winter 2012 class of Y Combinator{{cite news and raised funding from a large list of Silicon Valley and Hollywood angel investors.{{cite news

Brands on Socialcam

In 2012, a large number of brands used Socialcam to engage their social media audiences with video content including: Brooklyn Nets, Lipton Iced Tea, New York Jets, Sierra Mist, and General Electric.{{cite news By the end of 2013, none of these brands were still active on Socialcam. A complete list of Socialcam brands was listed on the site's "brand leaderboard" feature.{{cite news

Partnership with the Washington Post

On July 9, 2012, the Washington Post announced a partnership with Socialcam, becoming Socialcam's official news partner for the 2012 Summer Olympics in London.{{cite news Socialcam and the Washington Post worked together to create London Eyes - an interactive map of user generated videos taken in and around London during the olympic games.{{cite news Socialcam and the Washington Post teamed up again to cover the 2012 Democratic and Republican national conventions{{cite news |access-date=2013-01-14 }} to create "Unconventional: Behind the scenes at conventions".{{cite news

Criticism

Socialcam's popularity on Facebook suddenly increased in the spring of 2012, via unusually aggressive actions to induce contacts to join. It was criticized as "invasive" and a "bully" by many reviewers, for sharing what users were viewing without them realizing that that would happen.{{cite news This also led to questions about whether Facebook was playing favorites with what content gets featured.{{cite news In response to criticism, Socialcam quickly made a number of changes to make its sharing functionality easier to understand.{{cite news

References

(October 26, 2015). "October 26, 2015 snapshot of the Socialcam.com web site.".
"Socialcam: The easiest way to share video with friends".

Info: Wikipedia Source

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video-software 2011-software android-(operating-system)-software ios-software windows-phone-software

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