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PromoJam


FieldValue
namePromoJam
industrySocial media marketing
predecessor
successor
foundedJune 2009
founderMatt MacNaughton and Amanda MacNaughton
defunct
hq_location_cityVenice, California
hq_location_countryUnited States
area_served
owner
num_employees_year
website

PromoJam is a social media marketing technology platform for businesses to build, launch and track promotions that reach new customers on the popular social networks. PromoJam utilizes word-of-mouth marketing and peer to peer recommendations to help drive customer acquisition.

History

PromoJam is a social media marketing technology founded in June, 2009. PromoJam was developed to help brands maximize their online visibility and social media reach through social media promotions. PromoJam originated as a Twitter-only promotion builder platform, and has since expanded its service to include Facebook, MySpace and Tumblr social network integrations. In 2011, PromoJam released PromoJam-GO!, a mobile social media marketing platform that utilizes QR codes to engage offline and online consumers.

Service

There are two service levels — PromoJam Do It Yourself, which runs Twitter promotions, and PromoJam Enterprise, which runs promotions across a variety of social media networks.

To date, PromoJam has reached over 80 million social network users.

Company

PromoJam is developed and owned by parent company, CultureJam, Inc. and is based out of Venice, California. CultureJam was founded by Matt MacNaughton and Amanda MacNaughton in 2008. PromoJam received $1.2m fund in a Series A round by Golden Seeds in March 2012.

References

References

  1. [http://www.businessreviewusa.com/marketing/building-brands-through-twitter "Building brands through Twitter"]. Business Review USA. Retrieved July 11, 2011.
  2. "Social Media Platform".
Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

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