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Mirabella
Former women's magazine (1989–2000)
Former women's magazine (1989–2000)
| Field | Value |
|---|---|
| image_file | Mirabella Jan 1997.jpg |
| image_alt | Mirabella cover, 1997 |
| image_caption | Mirabella cover, 1997 |
| editor | Roberta Myers (1997–2000) |
| editor_title | Editor-in-chief |
| previous_editor | Amy Gross (1989–1993, 1995–1997), Gay Bryant (1993–1995) |
| category | Women's magazine |
| frequency | Monthly (1989–1995), Bimonthly (1995–2000) |
| publisher | Susan Blank (1999–2000) |
| founder | Grace Mirabella |
| founded | 1989 |
| firstdate | |
| finaldate | April 2000 |
| company | Hachette Filipacchi |
| country | United States |
| based | New York City |
| language | English |
| website | |
| issn | 1044-5153 |
Mirabella was a women's magazine published from June 1989 to April 2000. It was created by and named for Grace Mirabella, a former Vogue editor in chief, in partnership with Rupert Murdoch.
It was originally published by News Corporation, and it became the property of Hachette Filipacchi in 1995. Known as a smart women's magazine, it suffered in comparison to Elle, a more lighthearted issue from the same publisher. Declining ad revenue contributed to a reported $9 million loss in 1999, and the magazine folded immediately after the debut of Oprah Winfrey's magazine O in April 2000.
''Mirabella'''s circulation stood at 558,009 at the time of its demise.
Editors
- Amy Gross (1989–1993, 1995–1997)
- Gay Bryant (1993–1995)
- Dominique Browning (1995)
- Roberta Myers (1997–2000)
Editions
- Mirabella (United States, 1989–2000)
- Mirabella (United Kingdom, 1990–?)
References
References
- (May 19, 2000). "From Mirabella to U.S. Edition of Elle". The New York Times.
- "Grace Mirabella". Vogue.
- (February 22, 2000). "'Mirabella' publisher moves to 'W', 'Mirabella names acting publisher". Advertising Age.
- (January 1989). "Mirabella Magazine".
- Elder, Sean. (April 28, 2000). "Mirabella folds". Salon.
- John David Ebert. (September 2, 2011). "The New Media Invasion: Digital Technologies and the World They Unmake". McFarland.
- Bercovici, Jeff. (May 2000). "T'wasn't beauty killed Mirabella but beastly bungles". Media Life Magazine.
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