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MIPCOM

Annual trade show organized by Reed MIDEM


Summary

Annual trade show organized by Reed MIDEM

FieldValue
nameMIPCOM
native_nameMarché International des Programmes de Communication
native_name_langFrench
logoMIPCOM logo.png
statusActive
genreTrade show
date
frequencyAnnually
locationPalais des Festivals, Cannes
coordinates
countryFrance
years_active1985–present
first
last
participants13,700 (2015)
activityBuy, sell and view television formats
organisedRX Global
filing
website

MIPCOM (Marché International des Programmes de Communication, English: International Market of Communications Programmes) is an annual trade show for the television industry held in Cannes, France, traditionally in the month of October and running for 4 days. It is owned and organized by Reed MIDEM, a subsidiary of Reed Exhibitions.

The event is primarily attended by representatives of television studios and broadcasters, who use the event as a marketplace to buy and sell new programmes and formats for international distribution, as well as celebrities to promote programming.

The event also features keynote presentations and panels featuring representatives of the industry discussing new trends and developments. Additionally, MIPCOM has been used to globally premiere highly anticipated new programs.

Prior to MIPCOM, a spin-off event known as MIPJunior is held, which is devoted exclusively to the children's television industry.

MIPCOM also has a sister event, MIPTV Media Market, which is a similar format also in Cannes by the same organizers, in the opposite half of the year (usually April). MIPCOM is slightly better attended than MIPTV.

In 2020 the event moved online due to travel restrictions related to the COVID-19 pandemic.

References

References

  1. (2006). "Understanding the global TV format". Intellect Books.
  2. Clarke, Stewart. (8 October 2016). "MIPCOM reports 2015 numbers". TBI Vision.
  3. (13 October 2014). "Mipcom TV market features Jamie Oliver, Gene Simmons, Simon Cowell ... and toilet rolls". Sydney Morning Herald.
  4. (18 October 2016). "Stars turn out for Mipcom television industry meeting in Cannes". Reuters.
  5. Hopewell, John. (8 October 2015). "Mipcom: TV World Embraces Content Revolution". Variety.
  6. "Market Profiles - MIPCOM". Screen Australia.
  7. Goldbart, Max. (2020-09-10). "Mipcom moves 2020 event fully online due to travel restrictions".
Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

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