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Macron (sportswear)

Italian sportswear company

Field	Value
name	Macron S.p.A.
logo	[[File:Macron logo horizontal 2025.svg	frameless	class=skin-invert]]
type	Private
foundation
location_city	Crespellano, Bologna
location_country	Italy
area_served	Worldwide
key_people
industry	Textile
products
revenue	€196.6m (2023)
homepage

Macron S.p.A. is an Italian manufacturer of sportswear and athletic clothing, headquartered in Crespellano, Bologna. It is considered a European leader in the production of active sportswear.

Origin of name

The company's name comes from the greek prefix "μακρο-" (makro-) which means "large". This is to emphasize the large scope of the company and its view for the business. It was then modified to "Macron" to be the opposite of "micron", which is a unit of length to measure something small.

History

Macron was founded in 1971 as a distributor of American sportswear brands in Italy. A major expansion of the organisation took place in 1994, coincident with relocation and consolidation to Crespellano.

Macron began providing teamwear to professional football in 2001, its first contract being with Bologna. Expansion beyond the domestic Italian market began in 2005.

In 2014, Macron secured a four-year agreement with Bolton Wanderers for naming rights to their home stadium, with the stadium becoming known as the Macron Stadium from July 2014. Macron supplanted Reebok as both stadium sponsor and kit supplier.

Corporate governance

, Macron's chief executive officer (CEO) was Gianluca Pavanello. and the company's president was Francesco Bromioli.

References

(25 June 2024). "Macron US Grand Opening".
"Gianluca Pavanello". [[Bloomberg L.P..
"Francesco Bormioli, Macron SpA". [[Bloomberg L.P..
Staff. (24 Apr 2014). "Macron who? Bolton Wanderers' new stadium sponsor is one of Europe's top sportswear companies". [[Bolton News.
(25 Apr 2014). "BWFC strike stadium and kit deal with Macron". Bolton Wanderers.

Info: Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

sportswear-brands clothing-companies-of-italy sporting-goods-manufacturers-of-italy companies-based-in-emilia-romagna province-of-bologna privately-held-companies-of-italy italian-companies-established-in-1971 italian-brands clothing-companies-established-in-1971

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