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Kappa (brand)

Italian sportswear brand

Field	Value
name	Kappa
logo	Kappa LOGO.png
logo_size	250px
type	Private subsidiary
foundation
founder	Marco Boglione
location_city	Turin
location_country	Italy
area_served	Worldwide
key_people
industry	Sports equipment
Textile
products	Clothing
Footwear
Sportswear
revenue	€284 million (2019)
parent	BasicNet S.p.A.
website	kappa.com

Textile Footwear Sportswear

Kappa is an Italian sportswear brand founded in Turin, Piedmont, Italy in 1978 by Marco Boglione, as a sportswear branch of the already existing "Robe di Kappa".

History

Maglificio Calzificio Torinese (MCT) is a sock and underwear company from Turin established in 1916. It had a production problem with its Aquila brand in 1956. When the problem was fixed, all the new products were stamped with a K, standing for German Kontrolle. Sales surged and in 1967 the K line was formally called Kappa, the Greek letter for K. The brand has been the shirt sponsor of many football teams in its history, including Juventus, AEK Athens FC, AC Milan, and Barcelona FC, and currently sponsors teams such as OGC Nice, ACF FiorentinaGenoa FC, and Kaizer Chiefs F.C.

References

"BasicNet.com".
"Kappa USA".
"Brand Identity".
Gianluca Bolelli. (2017-01-20). "Kappa lancia la nuova linea "Kappa Kontroll"".
"About: Kappa Australia".
Nwokolo, Collins. (2023-06-16). "10 Popular Soccer Teams That Are Sponsored by Kappa".
"Kappa Kit History".

Info: Wikipedia Source

This article was imported from Wikipedia and is available under the Creative Commons Attribution-ShareAlike 4.0 License. Content has been adapted to SurfDoc format. Original contributors can be found on the article history page.

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