(Latin America and the Caribbean)
(Central and Eastern Europe)
(Asia-Pacific, excluding Vietnam)
Active (Vietnam)
HBO Go is a mostly discontinued authenticated video-on-demand streaming service of the pay television network HBO. Launched on February 18, 2010, the service originally allowed subscribers to access HBO's on-demand programming via the HBO website, mobile apps, and digital media players, among other devices, through their television providers. HBO Go, along with HBO Now, were phased out and succeeded by HBO Max beginning with its launch in 2020 in all regions except for Vietnam, the only market where HBO Go is still currently active.
History
HBO Go was the successor to HBO on Broadband, a service launched in January 2008 exclusively for Time Warner Cable (then a division of HBO parent company Time Warner) customers in Green Bay and Milwaukee, Wisconsin. HBO on Broadband offered 400 hours of content, including feature films, HBO original movies, specials, and series, at no extra charge for subscribers. Access required both a subscription to HBO and Time Warner Cable's Roadrunner internet service.
On February 18, 2010, HBO Go was launched, initially available through Verizon FiOS. Within the first week, the application was downloaded over one million times, and by June 2011, the number surpassed three million. At launch, HBO Go was only available on computers through the HBO website. iOS and Android applications were released on April 29, 2011. Over the following years, the service expanded to other providers, including AT&T U-verse, Comcast, Cox Communications, Time Warner Cable, DirecTV, Dish Network, Suddenlink Communications, Charter Communications, and virtual MVPD services like AT&T TV Now, AT&T TV, and Hulu.
In October 2011, Roku became the first television-connected device to support HBO Go, with later availability on Apple TV, Chromecast, PlayStation, Samsung Smart TVs, and Xbox. Support for devices was subject to cable provider agreements. In January 2019, HBO Go dropped support for PlayStation 3, Xbox 360, and Samsung Smart TVs manufactured before 2013.
On June 12, 2020, it was announced that HBO Go would be discontinued in the United States on July 31, 2020, in favor of HBO Max. HBO Now, a separate direct-to-consumer version of the HBO service, was also integrated into HBO Max at launch for most subscribers.
Warner Bros. Discovery has continued to use the HBO Go branding for services in eight Southeast Asian markets. Although WarnerMedia initially planned to relaunch these services as HBO Max in 2022, the launch was postponed. The services, along with HBO Go in these markets, were rebranded into Max, incorporating Discovery+ content, on November 19, 2024. The service, however, is still being provided via a number of domestic streaming platforms in Vietnam as additional content. This effectively makes Vietnam the only market where the brand is still alive.
Content
HBO Go previously offered a selection of theatrically released films from studios with distribution deals with HBO, including 20th Century Fox, Universal Pictures, and Warner Bros. Pictures, its sister company. A significant number of titles were added and removed from the service each month.
HBO original series were available on a permanent basis, with new episodes typically becoming available for streaming at the time of their initial broadcast in the United States' Eastern Time Zone on the linear HBO channel.
Several past HBO series were not available on HBO Go, including Tales from the Crypt, Tenacious D, 1st & Ten, Da Ali G Show, and The Ricky Gervais Show. The Larry Sanders Show and Arliss were not added until 2016 and 2018, respectively. HBO Go did not provide live streams of HBO's linear channels, though programming was made available following its airing on the network.