Erase Me (song)

Background and release

The song features a guest verse from American rapper and producer Kanye West, who had signed Cudi to his GOOD Music imprint in 2008. The song was produced by high-profile music producer Jim Jonsin, who in 2008 produced two number one hit singles on the Billboard charts; "Lollipop" by Lil Wayne and "Whatever You Like" by T.I. Speaking on the collaboration before its release, Jonsin told Rap-Up.com: "We did one song together, which is kind of rock-influenced. It was something I wanted to do with him and just see where he would go."

Jonsin compared Cudi's blending of sounds to his own Rebel Rock artist B.o.B's genre-bending album The Adventures of Bobby Ray, stating "It's a mix. It's kind of some club stuff, some hip-hop traditional rap stuff, and then some rock-pop stuff. He's goin' everywhere." Cudi later said that Jonsin had misinformed fans about the new album, "I got mad love for Jim but he was misinformed. There is no Kanye & Kid Cudi Duran Duran song, I'd sample a 90s record before a 80s record anyday and when I worked with Jim, I hadn't even started sessions with Plain Pat and Emile yet so the direction of my album was yet to be determined."

The song debuted on a Cleveland radio station on June 30, 2010, and was officially released to Rhythm/Crossover radio on August 17, 2010. On August 24, 2010, "Erase Me" was released digitally via iTunes.

Music video

The music video, directed by Jason Goldwatch, was released on October 11, 2010. In the video, Kid Cudi plays a Jimi Hendrix-influenced character, sporting a black afro wig and a headband. American actors Christopher Mintz-Plasse and Clark Duke make cameo appearances as Cudi's bandmates in the video.

Remix

During a performance in August 2019, Kid Cudi announced that the soundtrack for the film Bill & Ted Face the Music would feature a remix of his 2010 song "Erase Me" produced by Steve Aoki.

In other media

In 2010, Kid Cudi made a guest appearance on American television drama One Tree Hill, starring as himself and performed his Man on the Moon II single "Erase Me", during the episode. In 2011, the song was featured on ESPN's hit morning sports show SportsCenter. In 2015, the song was featured on Guitar Hero Live.

Legacy

In 2020, American pop-punk band Bowling for Soup covered the song, featuring rapper 10k.Caash. It was later featured on their compilation album, Don't Mind If We Do, which released on April 4, 2023.

Track listing

; 7" Vinyl A-Side

1. "Erase Me" (featuring Kanye West) - 3:13 B-Side
2. "REVOFEV" - 3:03

Charts

Certifications

References

References

1. "Kid Cudi-Erase Me 7" vinyl".
2. (July 1, 2010). "Kid Cudi Debuts 'erase Me,' With Kanye West, on Radio".
3. (July 19, 2010). "Kid Cudi ft. Kanye West - "Erase Me" (CDQ Dirty)".
4. (May 10, 2010). "Kid Cudi Rocks Out with Kanye West Over Duran Duran Sample". [[Rap-Up]].
5. "ok sooo... « Kid Cudi".
6. (30 June 2010). "Check Out: Kid Cudi - "Erase Me" (Feat. Kanye West)".
7. "Kid Cudi Debuts 'Erase Me,' with Kanye West, on Radio".
8. "DX News Bits: Kid Cudi, Lupe Fiasco | Get the Latest Hip Hop News, Rap News & Hip Hop Album Sales | HipHop DX".
9. "FMQB: Radio Industry News, Music Industry Updates, Nielsen Ratings, Music News and more!".
10. "Single: Erase Me – Kid Cudi Feat. Kanye West - Dat New 'Cudi'".
11. (13 October 2010). "Kid Cudi's "Erase Me" is Our Music Video of the Day".
12. "Kid Cudi Channels Jimi Hendrix in 'Erase Me' Video".
13. (5 August 2019). "Kid Cudi Teases 'Erase Me' Steve Aoki Remix During Hard Summer Fest Performance". Billboardf.
14. Bain, Becky. (December 1, 2010). "Kid Cudi Plays Himself On 'One Tree Hill', Becomes The Most Convincing Actor On The Show | Music News, Reviews, and Gossip on". Idolator.com.
15. (22 March 2016). "Guitar Hero Live Features Kanye, Lil Wayne, and Kid Cudi in This Week's Premium Sets".