Don Cannon

Early life and education

Cannon was born on August 2, 1979, in Philadelphia, Pennsylvania. He was raised largely in West Philadelphia. At the age of 5, he received his first set of turntables, a mixer, and a karaoke machine. By age 11, he had DJed numerous events, including his aunt's wedding reception. After high school, Cannon moved to Atlanta, Georgia to attend Clark Atlanta University. While there, he met up with other Philadelphia natives, DJ Drama and DJ Sense. The three formed the Aphilliates while in college together as a loose collection of DJs. Cannon also began DJing parties and clubs in Atlanta's inner city.

Career

Cannon, along with DJ Drama and DJ Sense, officially co-founded the Aphilliates Music Group (AMG) in Atlanta in 2003. Cannon often produced tracks on DJ Drama's prominent mixtape series, Gangsta Grillz, which featured artists like Jeezy, Lil Wayne, Gucci Mane, Ludacris, Fabolous, T.I., and numerous others.

Some of Cannon's most notable early production credits with Aphilliates included Jeezy's "Go Crazy" featuring Jay-Z, 50 Cent's "Man Down," and Ludacris' "Everybody Hates Chris." Cannon also helped develop mixtape series like Lil Wayne's Dedication, T.I. and P$C's In da Streets, and Jeezy's Trap or Die. He would go on to co-host a show on Atlanta's WHTA and became a music director for the show Streets Iz Watchin on the Sirius XM Radio station, Shade 45. Good Day Atlanta, the morning show on Atlanta's Fox affiliate, also named him "Atlanta's Best DJ."

In September 2006, the Aphilliates Music Group entered into a strategic partnership with Asylum Records. In January 2007, however, Aphilliates' Atlanta offices were raided by local police at the behest of the RIAA, and Cannon and DJ Drama were arrested on RICO charges. Authorities seized 81,000 mixtapes and various pieces of recording equipment in the raid.

That raid and others like it were subject to public outcry in the aftermath, with some music industry insiders describing the RIAA and its constituent members as "schizophrenic." Aphilliates had largely operated with the express permission of major record labels at the time, because AMG helped promote their artists. Neither Cannon nor DJ Drama were ever convicted in relation to the raid.

In December 2008, Cannon announced his departure from the Aphilliates, opting to focus on his own production and promotion company, Cannon Music, LLC. In 2009, he produced the theme song for Tyler Perry's TBS sitcom, House of Payne. He also produced season themes for the Atlanta Hawks and the Atlanta Thrashers. From 2009 to 2012, Cannon produced, mixed, and/or hosted numerous mixtapes and tracks for artists like Big Sean (Finally Famous Vol. 3: Big), The Cool Kids (Gone Fishing), Curren$y (Smokee Robinson), Lecrae (Church Clothes) Jeezy (Trap or Die II), Trouble (Green Light), and Lil Reese (Don't Like; hosted with DJ Drama).

In July 2013, Cannon was named the Vice President of A&R at Def Jam Recordings. He is credited with signing and fostering numerous artists while at the label. In August 2013, Cannon reunited with DJ Drama and DJ Sense to co-found a new media collective called The academy. In September of that year, The academy announced its initial roster of 23 DJs.

In 2015, Cannon and DJ Drama founded the record label, Generation Now, as an imprint of Atlantic Records. One of the first artists they signed that year was Lil Uzi Vert. Cannon served as executive producer on Uzi's 2015 debut commercial mixtape, Luv Is Rage. He also served as executive producer on Uzi's 2017 studio album, Luv Is Rage 2, which topped the Billboard 200 chart. Other artists that Cannon and Drama have signed to the label include, Skeme, Jack Harlow, Lil James, and Killumantii.

Discography

Main article: Don Cannon production discography

Recognition and awards

References

References

1. Madden, Sidney. (2 August 2017). "Happy Birthday, Don Cannon!". XXL.
2. Graham, Nadine. (5 December 2012). "Inside the DJ Booth: DJ Don Cannon". The BoomBox.
3. Horton, Chad. (15 March 2012). "Interview: DJ Don Cannon on working with Lecrae". Rapzilla.
4. (July 2024). "Don Cannon: "I DJ'd My Aunt's Wedding When I Was 11 Years Old"". The Urban Daily.
5. Hess, Mickey. (25 November 2009). "Hip Hop in America: A Regional Guide". Greenwood.
6. Zisook, Brian. (11 November 2006). "Asylum Records Announces Partnership With Aphilliates Music Group". DJ Booth.
7. C.M., Emmanuel. (30 June 2016). "DJ Drama Walks Fans Through his 'Gangsta Grillz' Mixtape Series". XXL.
8. Burgess, Omar. (10 December 2008). "DJ Don Cannon Leaves Aphilliates". HipHopDX.
9. Phillips, Yoh. (8 August 2016). "A Producer In The Rough: The Sounds & Impact of Don Cannon". DJ Booth.
10. (8 July 2013). "Don Cannon Named VP of A&R at Def Jam". The Hollywood Reporter.
11. Crosley, Hillary. (17 January 2007). "DJ Drama Arrested In Mixtape Raid".
12. Sanneh, Kelefa. (18 January 2007). "With Arrest of DJ Drama, the Law Takes Aim at Mixtapes". The New York Times.
13. Sinnreich, Aram. (21 July 2010). "Mashed Up: Music, Technology, and the Rise of Configurable Culture". University of Massachusetts Press.
14. Love, Tirhakah. (18 January 2017). "How Hip-Hop Survived The Atlanta Mixtape Raid". MTV.
15. Seabrook III, Robby. (16 January 2018). "DJ Drama Arrested in Atlanta Mixtape Raid – Today in Hip-Hop". XXL.
16. Philson, Mike. (3 November 2014). "Top 30 DJs In Hip-Hop Right Now". HotNewHipHop.
17. Macia, Peter. (15 April 2010). "T.I. & DJ Drama vs Jeezy & Don Cannon in...THE BATTLE OF SHIT WE WILL LISTEN TO A LOT". The FADER.
18. Escobedo Shepherd, Julianne. (4 May 2010). "Don Cannon & Young Jeezy, Trap or Die II Mixtape MP3". The FADER.
19. (20 September 2011). "Mixtape: Trouble 'Green Light' (Hosted by Don Cannon)". Complex.
20. Drake, David. (5 July 2012). "Download Lil Reese's Don't Like Mixtape". The FADER.
21. Garvey, Meaghan. (5 December 2014). "10 A&Rs Behind Your Favorite Artists of 2014". Complex.
22. (26 August 2013). "EXCLUSIVE: DJ Drama, Don Cannon and DJ Sense Form "The Academy"". AllHipHop.
23. (6 September 2013). "It's Official! The Academy Announces 1st Wave of DJs". AllHipHop.
24. G, Nicky. (14 October 2015). "DJ Drama and Don Cannon Share Details on their New Company "Generation Now" with Skeme and Lil Uzi Vert". Sway's Universe.
25. Weinstein, Max. (25 August 2017). "Here Are the Production Credits for Lil Uzi Vert's 'Luv Is Rage 2′". XXL.
26. Saponara, Michael. (13 October 2017). "Lil Uzi Vert's 10 Best Songs: Critic's Picks".
27. Harris, Michael. (8 August 2017). "Inglewood's Finest Skeme Drops New Mixtape '1st Notice,' Part One of Mixtape Trilogy Series (Listen)". GRIP.
28. Saponara, Michael. (3 August 2018). "Jack Harlow Signs With Generation Now & Atlantic Records, Premieres Frenetic 'SUNDOWN' Video: Exclusive".
29. Nav, Josh. (13 August 2018). "New Generation Now Artist Lil James Releases Debut Project '21 Years Later'". Hip Hop n More.
30. P., Milca. (11 November 2018). "Killumantii Drops Off Debut "Yellow Tape" Album". HotNewHipHop.
31. (1 May 2008). "Crooked I, The Aphilliates Win Big At Mixtape Awards". HipHopDX.
32. Caslin, Yvette. (17 February 2018). "Revolt's 6th annual Global Spin Awards honors hip-hop heavyweights". Rolling Out.