Destination America

History

The network was originally one of four digital cable networks launched by Discovery Communications in 1996. The new networks were first announced in November 1994, with a launch planned for Spring 1995. At the time, the network had the working title Living and was described as "a home repair network". The launch was delayed, and the channel made its debut in October 1996, originally known as Discovery Travel & Living Network and offering programming including do-it-yourself projects, cooking, interior design and landscaping, and party planning.

By 1998, it had settled on the name Discovery Home & Leisure, but the "Leisure" part of the name was dropped on March 29, 2004, when the channel became Discovery Home Channel. Much of the travel-related programming was dropped in the process to provide more focus on home improvement and cooking.

Planet Green

In April 2007, during its upfronts, Discovery announced that Discovery Home would re-launch in 2008 as a new channel focused on environmentalism and sustainable living as part of the growing trend of public awareness on global warming, climate change, and other environmental issues. The channel itself was announced as part of a $50 million corporate initiative known as "Planet Green", undertaken under Discovery's new CEO David Zaslav, which would include the production of programming on other Discovery channels (such as the Discovery Channel series Ten Ways to Save the Planet) that appeal to these themes, an "innovation conference", and making its headquarters carbon neutral. Zaslav stated that Discovery Home had been economically sound, but wasn't "serving this higher purpose". On August 1, 2007, Discovery announced its acquisition of TreeHugger, a blog focusing on sustainable living. The site was to be positioned as a digital companion to the new channel.

In October 2007, Discovery hired veteran producer Andy Friendly as a consultant for Planet Green's programming, and to executive produce a series for the channel. The new series, Supper Club, was announced in January 2008, and would be hosted by Tom Bergeron (whom Friendly had helped cast as host for the 1998 syndicated version of Hollywood Squares).

Further programming details were announced in Discovery's April 2008 upfronts, including specials hosted by NBC News correspondent Tom Brokaw, the reality show Battleground Earth with Ludacris and Tommy Lee, Emeril Green, Hollywood Green with Maria Menounos, and the Bill Nye-hosted Stuff Happens, among other series. It was announced that the network would launch on June 4, 2008, and that a "sneak peek" of the network's programming would become available via video on demand on April 17. Later that month, Planet Green ordered Focus Earth, a weekly environmental newsmagazine produced by ABC News and hosted by Bob Woodruff.

Planet Green was one of the two highly anticipated Discovery network re-launches spearheaded by Zaslav, the other being the Oprah Winfrey Network—a relaunch of Discovery Health that was ultimately delayed to January 2011.

Despite high expectations, the network's launch was unsuccessful; writing for NPR, Mark Hemingway observed that besides Focus Earth and Stuff Happens (praising the former as being "informative and shockingly fair to business interests"), the majority of Planet Green's programs involved either home renovations or "self-righteous" celebrities, and demonstrated that environmentalism was "pretty much a luxury item". He felt that Emeril Green was "indistinguishable from much of what's already on the Food Network", albeit with an emphasis on "buying local". Another issue was a lack of available content. Few television programs which were focused on environmentalism were available at that time, which resulted in the same programs being aired over and over again, and audiences gradually became disinterested.

By March 2010, Planet Green's programming had broadened to include programs unrelated to its original concept, such as The Fabulous Beekman Boys. In February 2011, Discovery Communications executives were acknowledging the channel's failure. Zaslav stated in a conference call with investors that Discovery "can probably do something else with that that would be more meaningful." Shortly thereafter the channel had abandoned its theme, rerunning programs from other Discovery Communications channels and featuring programming blocks such as "Paranormal Fridays". Discovery announced a probable rebranding of the channel by the start of the summer of 2012.

Destination America

On April 4, 2012, Discovery announced through the early release of an article in USA Today that Planet Green would be re-branded as Destination America, a network focusing primarily on cuisine, natural history, and travel programming, appealing primarily towards Middle America. The launch lineup also featured programs that had previously aired on Travel Channel before its sale to Cox Communications. The channel was originally expected to have a Memorial Day launch on May 28, 2012.

In 2015, the network began to experiment with professional wrestling by picking up TNA programming (which had recently been dropped by Spike), including its flagship weekly program Impact Wrestling. Later that year, the network also announced that it had signed a 26-week television deal for Ring of Honor's weekly show, Ring of Honor Wrestling, which would begin on June 3, 2015. Impact moved to Pop in January 2016.

The network also began to increase its focus on programs dealing with paranormal topics and investigations; on October 30, 2015, it aired Exorcism Live—a live special broadcast from the St. Louis site of the exorcism of Roland Doe, featuring the cast of Ghost Asylum and Chip Coffey. The March 4, 2016 premiere of Paranormal Lockdown was among the highest-rated series premieres in the channel's history, which prompted further growth in the channel's focus on paranormal series. Destination America underwent a rebranding in 2017, with on-air presentation carrying a darker and "uneasy" atmosphere (including a signature "glitch" effect) to reflect its change in programming direction.

Discovery's 2018 acquisition of Scripps Networks Interactive brought Travel Channel back under its ownership; a rebranding of Travel Channel in October 2018 repositioned the network to focus more on paranormal programming. Since then, Destination America's schedule has largely shifted back towards its original format, drawing from Discovery and SNI's program libraries.

Programming

Planet Green

Planet Green programming included ecologically themed shows built around celebrities including Ed Begley Jr., Emeril Lagasse, Adrian Grenier, Leonardo DiCaprio, Ludacris, Tommy Lee, Tom Bergeron, SuChin Pak, Maria Menounos, Bob Woodruff, and Discovery Channel producer Tom Golden. In addition, celebrities gave 'green' tips within network bumpers that transitioned into and out of commercial breaks. The channel was programmed in eight-hour blocks, which repeated three times per day until April 2010. Lacking separate satellite feeds for the East and West coasts of the United States, prime-time programs ran from 8p.m. to 11p.m. Eastern Time and were then repeated.

Shows previously seen on Planet Green include:

:1 originally shown on Discovery Channel :2 originally shown on Animal Planet :3 originally shown on TLC :4 originally shown on FX

• A Haunting1
• Airplane Repo
• Alter Eco
• Blood Sweat and T-Shirts
• Born Dealers
• Coastwatch
• Cool Fuel
• Dean of Invention
• Dresscue Me
• Emeril Green
• The Fabulous Beekman Boys
• Famous, Rich and Homeless
• Fast Forward
• Future Food
• G Word
• Go for the Green
• Gutted
• In Search of Perfection
• Living with Ed
• Operation Wild
• Planet Mechanics
• Prehistoric1
• Renovation Nation
• Stuff Happens
• The Manic Organic
• Total Wrecklamation
• Treehugger TV
• *Wa$ted!*3
• What Sank Titanic? 1

Former programming

• Alaska Haunting: Dead of Winter
• Alaska Monsters
• Alaska Monsters: Bigfoot Edition
• Alaska Wildlife Troopers
• Alaska: The Last Frontier
• Alien Mysteries
• Aliens on the Moon
• America: Facts vs. Fiction
• America's Most Haunted Asylum
• American Factory
• American Loggers1
• Amish Haunting
• Armageddon Arsenals
• Auction Kings
• Babe Winkelman's Outdoor Secrets
• Babies, Babies, Babies
• BBQ Pitmasters
• BBQ Pitmasters: Father vs. Son
• BBQ Pit Wars
• Beach Hunters
• Big Beach Builds
• Bill Dance Outdoors
• Buying Alaska
• Buying Hawaii
• Buying the Bayou
• Buying the Beach
• Buying Rockies
• Buying the Yukon
• Carnival Eats
• Cheating Vegas
• Chopped Junior
• Crikey! It's the Irwins2
• The Demon Files
• Destroyed in Seconds1
• Disney's Animal Kingdom
• Disney Cruise Line: Behind the Magic
• Disneyland Resort: Behind the Scenes
• Epic Homes
• Epic Log Homes
• Evil Things
• Exorcism: Live!
• The Exorcist File: Haunted Boy
• Expedition Unknown
• Extreme Homes
• Fact or Faked: Paranormal Files
• Fast Food Mania
• Flip That House
• Food Factory
• Ghost Asylum
• Ghost Brothers
• Ghosts in My House
• Ghosts of Shepherdstown
• Ghost Stalkers
• Haunted Case Files
• The Haunted: Death Rises
• Haunted Towns
• A Haunting
• Hauntings and Horrors
• Helltown
• Hometime
• Hidden in America
• Hooked on the Palm Beaches
• House Hunters Family
• How the Universe Works1
• Impact Wrestling: Unlocked
• Incredible Inventions
• Kids Baking Championship
• Killing Bigfoot
• Kindred Spirits
• Lakefront Bargain Hunt
• Last Call Food Brawl
• Little People, Big World 3
• Log Cabin Living
• Maine Cabin Masters
• Man, Fire, Food
• Man vs. Bear
• Man's Greatest Food
• Mega Engineering
• Mighty Ships
• Monsters and Mysteries in America
• Monsters and Mysteries Unsolved
• Moonshiners1
• Mountain Monsters
• MythBusters Jr.
• On Location
• OutDaughtered
• Paranormal Lockdown
• Paranormal Lockdown UK
• Passport to the Palm Beaches
• Pool Kings
• Project Afterlife
• Railroad Alaska
• Ring of Honor Wrestling
• Road Trip Masters
• The Scott Martin Challenge
• Steak Out with Kix Brooks
• Swamp Loggers1
• These Woods are Haunted
• Tiny House Big Living
• Tiny Luxury
• TNA: Impact Wrestling
• Too Cute2
• The Treehouse Guys
• UFOs Over Earth
• UFOs: The Untold Stories
• UFOs: Uncovering the Truth
• Ultimate Walt Disney World
• United States of Bacon
• Walt Disney World Resort: Behind the Scenes
• What History Forgot
• When Ghosts Attack
• Wild Food
• The World's Strangest UFO Stories
• Xtreme Waterparks
• The Zoo2

References

References

1. (May 14, 2024). "U.S. cable network households (universe), 1990 – 2023".
2. (November 21, 1994). "Discovery plans launch of four newly created nets".
3. (February 29, 2004). "Leisure Time Is Over".
4. Siklos, Richard. (2007-04-05). "Discovery to Start Channel Focusing on Green Movement". The New York Times.
5. Schneider, Michael. (2007-10-26). "Discovery goes Green for Friendly".
6. McCarthy, Caroline. "TreeHugger acquisition confirmed".
7. Thielman, Sam. (2007-08-02). "Discovery's 'Planet' growing".
8. Schneider, Michael. (2008-02-01). "Bergeron to host 'Supper Club'".
9. Triplett, William. (2008-04-23). "Bob Woodruff to host Discovery show".
10. Schneider, Michael. (2008-04-09). "Discovery unveils programming details".
11. Stelter, Brian. (December 18, 2010). "Oprah's Network Is Her Highest Hurdle". The New York Times.
12. "Zaslav Holds To Growth Plan At Discovery".
13. Hemingway, Mark. (2009-04-23). "Lifestyles Of The Rich And Eco-conscious". NPR.
14. Schneider, Michael. (February 12, 2011). "Discovery Plans to Revamp Planet Green". [[TV Guide.
15. (May 2012). "New Cable Network: Destination America". USA Today.
16. Levin, Gary. (April 4, 2012). "Discovery Networks to launch Destination America". [[USA Today]].
17. Caldwell, James. (May 27, 2015). "ROH NEWS: ROH announces length of Dest. America TV deal". Pro Wrestling Torch.
18. (November 19, 2015). "Pop Gets Into Ring With Impact Wrestling To Become New TV Home".
19. de Moraes, Lisa. (2015-07-30). "Live Exorcism Of Hellish "Exorcist" House To Air On Destination America – TCA".
20. "Destination America Steps into the Unknown with Design Refresh". The Daily Brief.
21. "Destination America Refresh".
22. White, Peter. (2019-02-12). "Travel Channel Heads To 'Portals To Hell' Rather Than Traditional Travelogues – TCA".
23. Stelter, Brian. (March 10, 2010). "Planet Green Moves Away From Its Eco Theme". [[The New York Times]].
24. (February 3, 2015). "GHOSTS IN MY HOUSE".