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Carlos Ghosn

Businessman and automotive executive (born 1954)

Carlos Ghosn

Summary

Businessman and automotive executive (born 1954)

FieldValue
nameCarlos Ghosn
imageCarlos Ghosn - Mondial de l'Automobile de Paris 2014 - 004 (cropped).jpg
captionGhosn in 2014
birth_date
birth_placePorto Velho, Rondônia, Brazil
citizenship
alma_mater{{ubl
spouse{{ubl
{{marriageRita Kordahi19842012enddiv.}}
children4, including Caroline

| École Polytechnique (1974) | École des mines (1978) | | Carlos Ghosn (born 9 March 1954) is a businessman and former automotive executive. He was the Chief Executive Officer (CEO) of Michelin North America, chairman and CEO of Renault, chairman of AvtoVAZ, chairman and CEO of Nissan, and chairman of Mitsubishi Motors.

Ghosn began his professional career in 1978 at Michelin, Europe’s largest tire manufacturer. Over the course of 18 years at the company, he held a variety of leadership roles, including overseeing operations in South America. In 1999, following Renault's acquisition of a major stake in the struggling Japanese automaker Nissan, Ghosn moved to Japan to oversee its recovery. As chief operating officer, and later chief executive officer, he implemented a series of restructuring measures aimed at improving Nissan’s financial performance. Under his leadership, Nissan returned to profitability and strengthened its position in the global market. In 2005, Ghosn also became CEO of Renault, holding top executive roles at both companies simultaneously. In 2016, he additionally became chairman of Mitsubishi Motors after Nissan acquired a controlling interest in the company, further expanding his influence in the automotive sector.

In 2018, he was arrested in Japan on suspicion of financial misconduct at Nissan, having been accused of understating his annual salary and misusing company funds. In 2019, while under house arrest awaiting trial, he escaped from Japan by concealing himself inside a large box, which was shipped as freight on a private jet.

Early life and education

Ghosn's grandfather was Bichara Ghosn, a Maronite Catholic who emigrated from Ajaltoun, French Mandate Lebanon to Brazil at the age of 13, eventually settling in remote Guaporé, Rondônia, near the border between Brazil and Bolivia. Bichara Ghosn was an entrepreneur and eventually headed several companies, in businesses including the rubber trade, the sale and purchase of agricultural products, and aviation. His son Jorge Ghosn married Rose Jazzar, a Nigerian-born Lebanese woman whose family came from Miziara in Lebanon then went to Brazil, where they settled in Porto Velho, the state capital of Rondônia, and had four children.

Ghosn's father, Jorge Ghosn (died 2006) was a diamond trader and worked in the airline industry. Jorge was convicted of murdering a priest in Sawfar, Lebanon in 1960. Jorge fled to Brazil in 1975 at the outbreak of the Lebanese Civil War.

Ghosn was born on 9 March 1954, in Porto Velho. When he was about two years old he became sick after drinking unsanitary water, and his mother moved with him to Rio de Janeiro. He did not fully recover there, and in 1960, when Ghosn was six years old, he and his mother and sister moved to Beirut, Lebanon, where his grandmother and two other sisters lived.

Ghosn completed his secondary school studies in Lebanon, at the Jesuit school Collège Notre-Dame de Jamhour. He then completed his classes préparatoires in Paris, at the Collège Stanislas and the Lycée Saint-Louis. He graduated as an engineer from the École Polytechnique in 1974 and the École des Mines de Paris in 1978.

Career

Michelin

Ghosn in Kyushu, Japan answering reporters' questions in 2011

After graduation in 1978, Ghosn spent 18 years at Michelin, Europe's largest tyre maker, initially training and working in several plants in France and Germany. In 1981, he became plant manager in Le Puy-en-Velay, France. In 1984 he was named head of research and development for the company's industrial tyre division.

In 1985, when Ghosn was 30 years old, he was appointed chief operating officer (COO) of Michelin's South American operations. He returned to Rio de Janeiro, reporting directly to François Michelin, who tasked Ghosn with turning around the operation, which was unprofitable and struggling under Brazil's hyperinflation. Ghosn formed cross-functional management teams to determine best practices among the French, Brazilian, and other nationalities working in the South American division. The multicultural experience in Brazil formed the basis of his cross-cultural management style and emphasis on diversity as a core business asset. "You learn from diversity ... but you're comforted by commonality", Ghosn has said. The division returned to profitability in two years.

After turning around Michelin's South American operations, Ghosn was appointed president and COO of Michelin North America in 1989, and moved to Greenville, South Carolina, with his family. He was promoted to CEO of Michelin North America in 1990.

Post-privatisation Renault

In 1996, Ghosn became executive vice president in charge of purchasing, advanced research, engineering and development, powertrain operations, and manufacturing at Renault; and he was also in charge of Renault's South American division, located in the Mercosur. Ghosn's radical restructuring of Renault successfully contributed to profitability of the company over 1997. His reputation of successful performance under François Michelin was repeated under the first CEO of the freshly privatized Renault.

Nissan and the Renault–Nissan Alliance

Ghosn in Norway launching the [[Nissan Leaf]] in 2013
Ghosn with Russian President [[Vladimir Putin]] in 2006

In March 1999, Renault and Nissan formed the Renault–Nissan Alliance, and in May 1999 Renault purchased a 36.8% stake in Nissan. While maintaining his roles at Renault, Ghosn joined Nissan as its chief operating officer (COO) in June 1999, became its president in June 2000, and was named chief executive officer (CEO) in June 2001. and only three of its 46 models sold in Japan were generating a profit. Reversing the company's sinking fortunes was considered nearly impossible.

Ghosn's "Nissan Revival Plan", announced in October 1999, called for a return to profitability in fiscal year 2000, a profit margin in excess of 4.5% of sales by the end of fiscal year 2002, and a 50% reduction in the current level of debt by the end of fiscal year 2002. Ghosn promised to resign if these goals were not met. Ghosn's Nissan Revival Plan called for cutting 21,000 Nissan jobs (14% of total workforce), mostly in Japan; shutting five Japanese plants; reducing the number of suppliers and shareholdings; and auctioning off prized assets such as Nissan's aerospace unit.

Ghosn was the fourth non-Japanese person to lead a Japanese automaker, after Mark Fields, Henry Wallace and James Miller were appointed by Ford to run Mazda in the late 1990s. In addition to cutting jobs, plants, and suppliers, Ghosn spearheaded major and dramatic structural and corporate-culture changes at Nissan. He defied Japanese business etiquette in various ways, including by eliminating seniority-based and age-based promotion, by changing lifetime employment from a guarantee to a desired goal for when the company achieved high performance, and by dismantling Nissan's keiretsu system; an interwoven web of parts suppliers with cross-holdings in Nissan. When the Nissan Revival Plan was announced, the proposed dismantling of keiretsu earned Ghosn the nickname "keiretsu killer", and The Wall Street Journal quoted a Dresdner Kleinwort Benson analyst in Tokyo as saying Ghosn might become a "target of public outrage" if Nissan threw former affiliates out of its supply chain.

In the first year of the Nissan Revival Plan, Nissan's consolidated net profit after tax climbed to $2.7 billion for fiscal year 2000, from a consolidated net loss of $6.46 billion in the previous year. Twelve months into his three-year turnaround plan, Nissan had returned to profitability, and within three years it was one of the industry's most profitable auto makers, with operating margins consistently above 9%; more than twice the industry average. The goals of the Nissan Revival Plan were all reached before 31 March 2002.

In May 2002, Ghosn announced his next set of goals for the company, "Nissan 180", a three-year plan for growth based on the numbers 1, 8, and 0: By the end of September 2005, Nissan planned to increase its global sales by one million vehicles; and by the spring of 2005, it was committed to achieving an operating margin of at least 8% and reducing its net automotive debt to zero. These goals were all reached: In the spring of 2003, Nissan announced that its net automotive debt was eliminated in fiscal year 2002. Nissan's operating profit margin climbed to 11.1% in fiscal year 2003; it had been 1.4% in fiscal year 1999. In October 2005, Nissan announced that its annual sales from 30 September 2004, to 30 September 2005, were more than 3.67 million, up from the 2.6 million vehicles sold in the fiscal year ended March 2002.

Ghosn unveiling the [[Nissan GT-R]] at the [[Tokyo Motor Show]] in 2007

In May 2005, Ghosn was named president and chief executive officer of Renault.

In 2005, billionaire investor Kirk Kerkorian acquired a 9.9% stake in General Motors (GM), seated one of his representatives on the company's board, and then urged GM to initiate a merger with Renault and Nissan, with Ghosn serving as the new chairman of GM. In 2006, GM's embattled management rebuffed the takeover attempt, and by the end of the year, Kerkorian's Tracinda Corp. sold most of its GM stock.

In 2006, Ford Motor Co. made Ghosn a formal offer to lead the company. Ghosn refused, reportedly saying the only way he would come to the struggling company was if he was named both the CEO and chairman of the board. Bill Ford Jr. refused to give up his chairmanship.

Ghosn at Nissan's Honmoku Wharf, a logistics hub about 10 km southeast of Nissan's global headquarters in Yokohama, 2011

In 2007, Ghosn led the Renault–Nissan Alliance into the mass-market zero-emission electric car market in a major way, and committed €4 billion to the effort. In 2008, he confirmed that Nissan–Renault would bring an "entire lineup" of zero-emission electric cars to the worldwide market by 2012. In 2009, he told the University of Pennsylvania's Wharton School of Business, "If you're going to let developing countries have as many cars as they want—and they're going to have as many cars as they want one way or another—there is absolutely no alternative but to go for zero emissions. And the only zero-emissions vehicle available today is electric ... So we decided to go for it." The Nissan Leaf, an electric car billed as "the world's first affordable zero-emission car", debuted in December 2010.

Ghosn was a visible leader in recovery efforts after the Japanese earthquake and tsunami on 11 March 2011, one of the worst natural disasters in modern history. On 29 March 2011, he made the first of several visits to the hard-hit Iwaki engine plant in Fukushima prefecture, 50 km (31 miles) from the Fukushima Daiichi nuclear power plant, He appeared on television in Japan to encourage optimism. In May 2011, Ghosn remained committed to building at least 1 million of Nissan's cars and trucks in Japan annually. In 2011 Ghosn was under scrutiny by the French government for mishandling a spying scandal related to Renault.

In June 2012, Ghosn was named deputy chairman of the board of directors of Russian automobile manufacturer AvtoVAZ. In June 2013, he was appointed chairman of the Russian company, a position he retained through June 2016. Renault had begun a strategic partnership with AvtoVAZ in 2008 by acquiring a 25% stake in the company; this led to increasingly deeper partnerships between Renault–Nissan and AvtoVAZ, ending in Renault–Nissan Alliance control of the Russian automaker in 2014.

In February 2017, Ghosn announced he would step down as CEO of Nissan on 1 April 2017, while remaining chairman of the company. Hiroto Saikawa succeeded Ghosn at Nissan.

Mitsubishi

Ghosn at the Annual Meeting of the [[World Economic Forum]] in Davos, 2008

In October 2016, Nissan completed the acquisition of a controlling 34% stake in Mitsubishi Motors. Ghosn became, in addition to his Renault–Nissan posts, chairman of Mitsubishi, with an aim to rehabilitate the automaker after a months-long scandal involving fuel-economy misrepresentation and consequent falling revenues. The Nissan–Mitsubishi partnership includes partnership in developing electric automobiles for Mitsubishi, and the Renault–Nissan–Mitsubishi Alliance creates the world's fourth-largest auto group, after Toyota, Volkswagen AG, and General Motors Co.

Mitsubishi Motors board removed Ghosn from his role as chairman on 26 November 2018, following his arrest and ousting from Nissan for alleged financial misconduct.

Advisorships

Ghosn served on the International Advisory Board of Brazilian bank Banco Itaú (a major party in the privatisation of Renault) until 2015. He is also a member of the advisory board of Tsinghua University School of Economics and Management in Beijing. He has received an honorary doctorate from American University of Beirut; and he is a member of the Strategic Council, Saint Joseph University of Beirut. In 2014 and 2015, he was elected president of the European Automobile Manufacturers Association. He serves as governor of the World Economic Forum.

Personal life

Ghosn at the [[2014 Paris Motor Show]]

Ghosn's first marriage was to Rita Kordahi, who came originally from Rayfoun, Lebanon, and whom he met in France in 1984. Together they had four children: Caroline, Nadine, Maya and Anthony. and a few months later in October, threw a large party at the Grand Trianon of the Palace of Versailles, in the outskirts of Paris, to celebrate both the wedding and Carole's 50th birthday. He is reported by several Japanese media to have six private residences: in Tokyo, Paris, Rio de Janeiro, Amsterdam, Beirut, and New York.

Ghosn, whom Forbes magazine called "the hardest-working man in the brutally competitive global car business", He holds citizenship to Lebanon, Brazil and France. He has been noted for his direct, results-and-execution-oriented style in business strategy meetings, and for his interest in resolving problems from within a company by listening to workers and by cross-functional and cross-cultural team groupings.

Ghosn is multilingual, speaking four languages fluently – Arabic, English, French, and Portuguese – and he has also studied Japanese. He is a partner in Ixsir, a winery in the northern coastal town of Batroun, Lebanon. In 2012, he was named to the Honorary Board of the American Foundation of Saint George Hospital in Beirut. In 2020, he became a coach to business leaders at USEK.

Ghosn was hailed as a potential presidential candidate in Lebanon in 2007. In a June 2011 survey by life-insurance company Axa, Ghosn was ranked No. 7 in a random poll asking Japanese people, "Which celebrity do you want to run Japan?" (Barack Obama was No. 9, and Prime Minister Naoto Kan was No. 19.) He has so far declined such overtures, saying he has "no political ambitions".

Ghosn's lawyers have stated he has chronic kidney disease which they claim was worsened by his lack of access to proper treatment while imprisoned.

In the media

Ghosn during an interview in 2014

Beginning in November 2001, Ghosn's life story was turned into a superhero comic book series in Japan, titled The True Story of Carlos Ghosn, in the manga comic book Big Comic Superior. The series was published as a book in 2002. His face has been reproduced both in Lebanese postage stamps and in bento boxes in Japanese restaurants.

Ghosn is the subject of a number of books in English, Japanese, and French. In English, he wrote a bestselling business book called Shift: Inside Nissan's Historic Revival. He was the subject of another business book called Turnaround: How Carlos Ghosn Rescued Nissan by David Magee. He also provided strategic business commentary and on-the-job lessons to aspiring managers in a book called The Ghosn Factor: 24 Inspiring Lessons From Carlos Ghosn, the Most Successful Transnational CEO by Miguel Rivas-Micoud.

Netflix in 2022 released a documentary titled Fugitive: The Curious Case of Carlos Ghosn, which chronicles Ghosn's rise, as well as the internal rivalries and tensions he sparked within Nissan-Renault, and his dramatic arrest. Apple TV+ released a documentary titled Wanted: The Escape of Carlos Ghosn, in 2023.

Awards and recognition

As a result of his achievements, Ghosn has had numerous awards and honors bestowed upon him. Some of these include:

  • In 2001, he topped TIME magazine's list of Global Influentials, beating Bill Gates and several other globally renowned businessmen.
  • In 2001, he was named Father of the Year by a Japanese community group.
  • In 2002, he was appointed a Chevalier of the Legion of Honour (Knight of the Legion of Honour) by the French government.
  • In 2002 Fortune awarded him Asia Businessman of the Year.
  • In 2003, he was named Man of the Year by Fortune magazine's Asian edition.
  • In 2003 Fortune listed him as one of the 10 most powerful business leaders outside the U.S.
  • In 2004, he became the first foreign business leader to receive the prestigious Blue Ribbon Medal from Emperor Akihito of Japan.
  • In 2004, he was added to the Automotive Hall of Fame.
  • In 2004, he was also added to the Japan Automotive Hall of Fame.
  • In 2006, Ghosn was made an Honorary Knight Commander of the Order of the British Empire.
  • In 2010, CEO Quarterly magazine listed Ghosn as one of the "Most Respected CEOs".
  • In 2010, he was appointed as the jury member of the Takreem Award Committee between 2010 and 2018.
  • In 2011, CNBC listed Ghosn as Asia Business Leader of the Year.
  • In 2012, Ghosn was awarded the Grand Cordon of the Order of Ouissam Alaouite, an honorific designation to civilians in recognition of services that benefit Morocco.
  • In 2012, Ghosn received the Japan Society Award.
  • In 2012, Ghosn became the first person in the auto industry, and the fourth overall, to win a Lifetime Achievement Award from the Strategic Management Society, a non-profit group that promotes ethical and strategic business stewardship.
  • In 2012, Ghosn was awarded the Grand Cross of the Order of Isabella the Catholic, an honorific designation to civilians in recognition of services that benefit Spain.
  • In 2013, he was appointed an International Fellow of the Royal Academy of Engineering.
  • In 2017, Lebanon's national post office, LibanPost, unveiled a collectable stamp honoring Ghosn.

Bibliography

Books

Articles

Notes

References

References

  1. (2005). "The Global Leadership of Carlos Ghosn at Nissan". Thunderbird International Business Review.
  2. Maynard, Micheline. (2003). "The End of Detroit: How the Big Three Lost Their Grip on the American Car Market". Crown Publishing Group.
  3. CNN. [http://edition.cnn.com/2006/BUSINESS/04/12/revealed.ghosn.biog/ "The Gaijin with two jobs"] {{Webarchive. link. (7 October 2018 . [[CNN]]. 7 December 2006.)
  4. CNN. [https://edition.cnn.com/2018/11/23/business/carlos-ghosn-lebanon-icon/index.html "Lebanon put Carlos Ghosn on its postage stamps. His downfall has stunned Beirut"]. [[CNN]]. 23 November 2018.
  5. . (31 December 2019). ["Nissan's ex-head Carlos Ghosn flees Japan to Lebanon"](https://www.bbc.com/news/business-50952335). *BBC News*.
  6. Yuri, Kageyama. (25 April 2019). "Nissan ex-chair Ghosn released from Japanese detention". [[Associated Press]].
  7. link. (9 December 2009)
  8. Ghosn, Carlos. [https://books.google.com/books?id=RZ-RuS9VNSgC&pg=PA1 ''Shift'']. pp. 1–2.
  9. Ghosn, Carlos. [https://books.google.com/books?id=RZ-RuS9VNSgC&pg=PA3 ''Shift'']. p. 3.
  10. Ghosn, Carlos. [https://books.google.com/books?id=RZ-RuS9VNSgC&pg=PA4 ''Shift'']. p. 4.
  11. Ghosn, Carlos. [https://books.google.com/books?id=RZ-RuS9VNSgC&pg=PA5 ''Shift'']. p. 5.
  12. (10 January 2020). "Carlos Ghosn's Father Killed a Pastor for Arab Singer Sabah".
  13. (7 January 2020). "Info Obs. La tragédie familiale que Carlos Ghosn a toujours occultée".
  14. (10 January 2020). "Carlos Ghosn's father 'jailed for killing priest in Lebanon'".
  15. link. (24 September 2014 . [[IE University]]. ''IE.edu''. 3 March 2011.)
  16. Ghosn, Carlos. [http://www.randomhouse.com/acmart/catalog/display.pperl?isbn=9780385512916&view=printexcerpt ''Shift: Inside Nissan's Historic Revival'']. Crown Publishing Group, 2006. Chapter 1 (excerpt).
  17. Ghosn, Carlos. [https://books.google.com/books?id=RZ-RuS9VNSgC&pg=PA9 ''Shift'']. p. 9.
  18. [https://www.linkedin.com/pub/carlos-ghosn/90/160/5a Carlos Ghosn]. [[LinkedIn]].
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  23. {{YouTube. h-cMpytGmtk. Carlos Ghosn on Diversity. Interview clip with [[TBWA Worldwide. TBWA]] creative director Rob Schwartz. 2009.
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  30. Thornton, Emily and Kathleen Kerwin. [https://archive.today/20140914200137/http://www.businessweek.com/stories/1998-11-01/nissan-is-back-in-the-mud-intl-edition "Nissan is back in the mud"]. ''[[Businessweek]]'' (International Edition). 1 November 1998.
  31. Thornton, Emily. [https://web.archive.org/web/20131022220918/http://www.businessweek.com/stories/1999-04-04/the-debt-thats-dragging-nissan-downhill-intl-edition "The Debt That's Dragging Nissan Downhill"]. ''[[Businessweek]]'' (International Edition). 4 April 1999.
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  43. Snyder, Bill. [http://www.gsb.stanford.edu/news/headlines/carlos-ghosn-five-percent-challenge-is-strategy-ninety-five-percent-is-execution "Carlos Ghosn: Five Percent of the Challenge Is the Strategy. Ninety-five Percent Is the Execution"]. [[Stanford Graduate School of Business]]. 9 July 2014.
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  46. Ghosn changed Nissan's official company language from Japanese to English, and included executives from Europe and North America in key global strategy sessions for the first time.Thornton, Emily. [http://www.businessweek.com/1999/99_46/b3655013.htm "Remaking Nissan: A long, hard day with Carlos Ghosn, the foreigner remaking Japan's giant"] {{webarchive. link. (13 November 2014. ''[[BusinessWeek]]'' (International Edition). 15 November 1999.)
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  50. Shirouzu, Norihiko. (7 July 2006). "What Alliance With Mr. Ghosn Could Bring GM". The Wall Street Journal.
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  52. Verburg, Robert; Ortt, J. Roland; Dicke, Willemijn M. [https://books.google.com/books?id=97d-AgAAQBAJ&pg=PT453 ''Managing Technology and Innovation: An Introduction'']. Routledge, 2006. p. 301.
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