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Biedronka

Polish supermarket chain


Polish supermarket chain

FieldValue
nameBiedronka
logoBiedronka logo.svg
image[[File:Biedronka w 60-tysięcznym Tomaszowie Mazowieckim, w województwie łódzkim. Dawny pawilon PSS Społem.jpg270px]]
image_captionBiedronka store in Tomaszów Mazowiecki
foundation
typeJoint-stock company
founderMariusz Świtalski
locationul. Żniwna 5, Kostrzyn, Poland
locations3,730 stores (2024)
area_servedPoland, Slovakia
key_peoplePedro de Castro Soares
industryRetail
productsDiscount store, supermarket
revenue102.0 billion PLN
revenue_year2024
operating_income3.9 billion PLN
income_year2024
net_income3.4 billion PLN
net_income_year2024
assets26.8 billion PLN
assets_year2024
equity4.6 billion PLN
equity_year2024
num_employees84,000
num_employees_year2024
parentJerónimo Martins
homepagebiedronka.pl, biedronka.sk
footnotes

Biedronka (lit: Ladybird) is a Polish supermarket chain. It is the largest chain of discount shops in Poland with 3,730 stores and 84,000 employees . It is owned by the Portuguese group Jerónimo Martins. The name "Biedronka" means "ladybird", and a cartoon ladybird is the company's logo.

Biedronka sells mainly local products, many of which are manufactured under the company's own label. It also sells some Portugal-made products, mostly wine. Initially targeted at lower-income customers, it is now one of the most popular supermarket chains in Poland.

Biedronka has had a dominant position in Poland's grocery retail market for over a decade, and its main competitor in Poland is Lidl, although competition is rising in form of Kaufland and Aldi.

History

The founder of Biedronka was entrepreneur Mariusz Świtalski, owner of Elektromis. The first Biedronka store opened its doors on April 6, 1995, on Newtona Street in Poznań. In 1997, Jerónimo Martins acquired 210 stores from Elektromis, marking the beginning of a significant expansion phase for the chain.

Since then, Biedronka has experienced rapid growth, exemplified by milestones such as the opening of its 1,500th store in March 2010 in Poznań on ul. Bobrzańska, followed by reaching 2,000 stores by 2012. In September 2014, the chain celebrated the launch of its 2,500th store, and in February 2019, it reached the milestone of 3,000 stores.

In 2023, Biedronka announced its intention to enter Slovakia by the end of 2024, making it the Biedronka's first expansion abroad. In March 2025, Biedronka opened its first store in Slovakia.

In 2008, Biedronka acquired and transformed over 120 stores previously operated by the German chain Plus into its own network of stores.

Biedronka's success is reflected in its consistent rise in rankings among Poland's largest enterprises. In the Rzeczpospolita list of the 500 largest enterprises in Poland, Biedronka has steadily climbed higher each year.

Similarly, in a ranking compiled by weekly newspaper Polityka, Jerónimo Martins Polska SA, the parent company of Biedronka, achieved 5th place in 2009 and 4th place in 2010.

References

References

  1. "O firmie". Portugalski Świat.
  2. (12 January 2008). "Polish discount retailer Biedronka boosts sales by 13.2 pct in 2017".
  3. "Jak Biedronka zmieniła się przez 20 lat funkcjonowania w Polsce (galeria zdjęć)".
  4. "Biedronka 2000".
  5. "25 lat temu ruszył pierwszy sklep z szyldem Biedronka! – Handel dystrybucja".
  6. "Biedronka na Slovensku: čo treba vedieť o príchode poľskej konkurencie Lidla".
  7. "Biedronka prichádza na Slovensko".
  8. "Lista 500".
  9. "Lista 500 – Polityka.pl".
  10. (2025-03-26). "Roczne sprawozdanie finansowe 2024 [2024 Annual financial statement]". JERONIMO MARTINS POLSKA SPÓŁKA AKCYJNA.
  11. (2025-04-04). "30 lat Biedronki w Polsce: od pierwszego sklepu w Poznaniu do lidera rynku". Biuro prasowe sieci Biedronka [Press office of Biedronka chain].
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