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Bessatsu Margaret

Japanese manga magazine


Summary

Japanese manga magazine

FieldValue
image_fileBessatsuMargaret.jpgMarch2016Cover.jpg
image_captionCover of the March 2016 issue (featuring Love Me, Love Me Not by Io Sakisaka)
frequencyMonthly
circulation68,000
(January–December 2020)
categoryShōjo manga
companyShueisha
basedTokyo
founded1964
countryJapan
languageJapanese
website

(January–December 2020) Bessatsu Margaret, or Betsuma for short, is a shōjo manga magazine published monthly in Japan by Shueisha since 1964. The stories featured in it are noted to have an emphasis on character development, focusing on themes of interpersonal relationships and settings of everyday life.

About

Bessatsu Margaret was first launched in 1964 as a sister magazine to Margaret. It initially began as a quarterly one-shot publication, before moving to a monthly serialization in 1965.

In 1966, the magazine started the manga contest Shōjo Manga School – later renamed to Betsuma Manga School – where amateur artists could submit their own manuscripts to be discovered. At the time, this initiative was considered groundbreaking, and became the basis of the submission systems used among other manga magazines to this day.

In 1972, Bessatsu Margaret became the first monthly shōjo magazine to surpass 1 million copies in circulation. By 1983, the magazine had sold 1.9 million copies. Sales further declined to an average of 68,000 copies in 2020.

The magazine targets readers in junior high, high school, and university. In 2018, its demographic consisted of 12.7% of readers aged 14 or under, 16% of 15–18 year-old readers, 15.1% of 19–23 year-old readers, and 56.2% of readers 24 years or older.

In Takarajimasha's Kono Manga ga Sugoi! guidebook, the magazine was ranked 5th in the list for female readers in the 2012 edition, and 2nd in the same list for the 2014 edition. It ranked 16th among all manga magazine readers in the 2018 edition, and 18th in the 2019 edition.

Serializations

Current

  • Uchi no Otōto-domo ga Sumimasen (2020)
  • A Star Brighter Than the Sun (2021)
  • Toppū to Beat (2024)

Past

1964–1979

  • Igano Kabamaru (1979–1981)

1980–1989

  • Love Me, My Knight (1982–1984)
  • Hot Road (1986–1987)

1990–1999

  • Itazura na Kiss (1990–1999)
  • Sensei! (1996–2003)
  • Barairo no Ashita (1997–1999)
  • The Devil Does Exist (1999–2002)

2000–2009

  • Love Com (2001–2006)
  • High School Debut (2003–2008)
  • Crimson Hero (2003–2011)
  • B.O.D.Y. (2003–2009)
  • Five (2004–2011)
  • Cat Street (2004–2007)
  • Yasuko to Kenji (2005–2006)
  • Kimi ni Todoke (2006–2017)
  • Dreamin' Sun (2007–2011)
  • Strobe Edge (2007–2010)
  • Aozora Yell (2008–2015)
  • Berry Dynamite (2009–2010)

2010–2019

  • No Longer Heroine (2010–2013)
  • Ao Haru Ride (2011–2015)
  • My Love Story!! (2011–2016)
  • Wolf Girl and Black Prince (2011–2016)
  • Rainbow Days (2012–2017)
  • Orange (2012–2013)
  • Honey So Sweet (2012–2015)
  • ReRe Hello (2013–2016)
  • Hal (2013)
  • Sono Omokage o Shitteru (2013)
  • Sensei Kunshu (2013–2017)
  • Sora wo Kakeru Yodaka (2014–2015)
  • Machida-kun no Sekai (2015–2018)
  • Love Me, Love Me Not (2015–2019)
  • Suteki na Kareshi (2016–2020)
  • Koi o Shiranai Bokutachi wa (2017–2021)
  • Atashino! (2017–2019)
  • Kimi ni Todoke: From Me To You: Soulmate (2018–2022)
  • Tsuki no Oki ni Mesu Mama (2018–2024)
  • My Special One (2019–2025)
  • Cinderella Closet (2019–2022)
  • My Love Mix-Up! (2019–2022)
  • Ima Koi: Now I'm in Love (2019–2023)

2020–2029

  • Sakura, Saku (2021–2023)

Notes

References

References

  1. (May 7, 2021). "Shueisha Media Guide 2021". Shueisha.
  2. link. [[Shueisha]]. (October 13, 2023)
  3. Thompson, Jason. (2007). "Manga: The Complete Guide". Del Rey Books.
  4. (September 1, 2016). "Girl's Manga". Japanese Magazine Publishers Association.
  5. Phro, Preston. (December 16, 2013). "Girls manga magazine celebrates 50 years with a freaking awesome cover".
  6. link. (June 13, 2023)
  7. . link. (September 9, 2022)
  8. link. Kyoritsu Women University
  9. Hodgkins, Crystalyn. (March 22, 2019). "Shueisha Reveals New Circulation Numbers, Demographics for its Manga Magazines".
  10. Loo, Egan. (December 8, 2011). "Top Manga Ranked by Kono Manga ga Sugoi 2012 Voters".
  11. Nelkin, Sarah. (December 9, 2013). "Top Manga Ranked by Kono Manga ga Sugoi 2014 Voters".
  12. Hodgkins, Crystalyn. (December 8, 2017). "Kono Manga ga Sugoi! Reveals 2018's Top 20 Manga Magazine List".
  13. Antonio Pineda, Rafael. (December 10, 2018). "Kono Manga ga Sugoi! Reveals 2019's Top 20 Manga Magazine List".
  14. Antonio Pineda, Rafael. (February 12, 2024). "Kimi ni Todoke's Karuho Shiina Launches 1st New Manga in 18 Years".
  15. Ressler, Karen. (March 23, 2017). "Shiori Furukawa's Five Manga Gets Live-Action Series".
  16. Ressler, Karen. (July 20, 2015). "Orange Shōjo Manga Will End in August".
  17. Nelkin, Sarah. (May 13, 2013). "Strobe Edge's Sakisaka Pens 'Sono Omokage o Shitteru' 1-Shot".
  18. Hodgkins, Crystalyn. (February 18, 2018). "Sora wo Kakeru Yodaka Manga Gets Live-Action Netflix Series".
  19. Sherman, Jennifer. (May 10, 2015). "Story, Title Revealed for Blue Spring Ride Creator Io Sakisaka's New Manga".
  20. Hazra, Adriana. (September 12, 2020). "Suteki na Kareshi Manga by My Love Story, Aozora Yell's Kazune Kawahara Ends on October 13".
  21. Tai, Anita. (April 3, 2024). "Rainbow Days Creator Minami Mizuno's Koi o Shiranai Boku-tachi wa Manga Gets Live-Action Film".
  22. Cayanan, Joanna. (November 3, 2024). "Live-Action Atashino! Film Streams Main Video Clip".
  23. Antonio Pineda, Rafael. (February 6, 2025). "Momoko Kōda's My Special One Shōjo Manga Gets Live-Action Film".
  24. Antonio Pineda, Rafael. (September 18, 2023). "Blue Spring Ride Creator Io Sakisaka's 'Sakura, Saku!' Manga Ends, Gets Epilogue".
Wikipedia Source

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