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Ayala Avenue

Major avenue in the National Capital Region of the Philippines

Ayala Avenue

Summary

Major avenue in the National Capital Region of the Philippines

FieldValue
countryPHL
nameAyala Avenue
imageAyala Avenue, Makati, Jun 2025.jpg
captionThe avenue in 2025
maintMakati Central Estate Association and Ayala Land
length_km2.3
namesakeZóbel de Ayala family
restrictionsTrucks, pedicabs, and tricycles not allowed between Gil Puyat Avenue and EDSA
direction_aNorth
terminus_aMetropolitan Avenue
junction
direction_bSouth
terminus_b
locationMakati
completion_date1950s

Ayala Avenue is a major thoroughfare in Makati, the Philippines. It is one of the busiest roads in Metro Manila, crossing through the heart of the Makati Central Business District. Because of the many businesses along the avenue, Ayala Avenue is nicknamed the "Wall Street of the Philippines" and dubbed in the 1970s and 1980s as the "Madison Avenue of the Philippines".

History

Ayala Avenue east of Makati Avenue, 1982

Ayala Avenue's segment from the present-day Gil Puyat (Buendia) Avenue to Makati Avenue used to be the primary runway of the Nielson Airport, which was inaugurated in 1937 and was one of the first airports built in Luzon, while its extension occupies a segment of an old road that connected the Santa Ana Park and McKinley–Pasay Road. The airport was destroyed during the Japanese occupation of the Philippines on December 10, 1941, and resumed operations after the end of World War II in 1947. The airport closed in 1948, and its permanent facilities were passed on to the owner of the land, Ayala y Compañía. The runways were then converted into roads as part of Ayala's plan to build a new business district in the area. The modern avenue was completed in the mid-1950s, eventually connecting it to Highway 54 (now EDSA).

In 1978, Ayala Avenue was involved in the feasibility study conducted by the Japan International Cooperation Agency for the proposed the Circumferential Road 3 (C-3) of Manila's arterial road network. The construction of a flyover along Ayala Avenue, crossing Buendia Avenue and Malugay Street, was also proposed but was never realized. However, the widening of the avenue's segment north of Malugay and the addition of a new segment between Kamagong Street and Metropolitan Avenue, linking it to South Avenue, were materialized. The extension north of Buendia once became part of C-3. In 1998, a flyover was built for left turners onto EDSA northbound.

Bicycle lanes

bicycle lane]].

In 2020, in response to the growing popularity of bicycle commuting and ownership amidst the COVID-19 pandemic, the Makati Central Estate Association (MaCEA) and Ayala Land, through its Make it Makati campaign, designated 3 m bicycle lanes along Ayala Avenue from Gil Puyat Avenue to EDSA, protected by bollards and exclusive to non-motorized bicycles and scooters. Bicycle boxes were also added to intersections to allow left turns. The lanes underwent a trial run on August 7, 2020, and were completed on September 7, 2020. Following this, designated stops for public transport services were also moved to the middle lane of the road.

Shared lanes scheme controversy

On February 10, 2023, MaCEA and Ayala Land announced plans to replace the Ayala Avenue bicycle lanes with sharrows effective February 15. Despite the backlash from cycling groups, authorities proceeded with the changes. On February 12, cycling groups opposed to the scheme organized a protest bike ride along Ayala Avenue. In response, authorities deferred the implementation of the sharrows scheme to March 6 to gather feedback and engage in dialogue with the cycling community.

Landmarks

Ayala Center

Main article: Ayala Center

The Ayala Center, which comprises eight distinct shopping centers, is partially located on Ayala Avenue, specifically the Glorietta complex (including Rustan's), 6750 Ayala Avenue which once hosted the local office of Microsoft, Makati Shangri-La Hotel and One Ayala.

Ayala Triangle

The Ayala Triangle

The Ayala Triangle is a sub-district of the Makati Central Business District, comprising the parcel of land between Ayala Avenue, Makati Avenue and Paseo de Roxas and the buildings on those streets. Ayala Corporation, its subsidiaries and affiliates, in addition to many multinational companies, banks and other major businesses, are located within the triangle. A few upscale boutiques, restaurants and a park called Ayala Triangle Gardens are also located in the area.

PBCom Tower

Main article: PBCom Tower

PBCom Tower, one of the tallest buildings in the Philippines, is located at Ayala Avenue and V.A. Rufino Street. It serves as the headquarters of the Philippine Bank of Communications. It was the tallest building in the Philippines from 2000 to 2017.

Apartment Ridge

Apartment Ridge is a complex of apartment and condominium buildings along Makati and Ayala Avenues outside Urdaneta Village. The Peninsula Manila, Makati Tuscany, Discovery Primea, The Estate Makati, Ritz Towers, Pacific Plaza Condominium, Twin Towers, and Urdaneta Apartments are located in this area.

Government-owned buildings

  • Makati City Police Station
  • Makati City Fire Station

Both have relocated to Gil Puyat Avenue quite near the corner with the Osmeña Highway but still also in Barangay San Antonio, in 2024. However, these old facilities along Ayala Avenue remain intact as of January 2025.

Other famous buildings

Buildings ([[Philippine National Bank]], The Enterprise Tower, Ayala Tower One, [[Makati Stock Exchange]]) along Ayala Avenue past its intersection with Makati Avenue

Ayala Avenue is home to many other landmark buildings, which house many large Philippine businesses including:

  • Alphaland Makati Place
  • Alveo Financial Tower
  • Ayala North Exchange
  • Ayala Avenue Office Tower (former headquarters of Procter & Gamble Philippines, Inc.)
  • Ayala Tower One (headquarters of the Ayala Corporation and home to the Philippine Stock Exchange's Makati trading floor)
  • Bank of Makati Building (headquarters of Bank of Makati)
  • Bank of the Philippine Islands headquarters (under reconstruction)
  • Cocolife Building
  • Convergys Philippines Services Center
  • The Enterprise Center neoclassical twin towers
  • G.T. International Tower
  • Insular Life Building (old headquarters of Insular Life)
  • KMPG Center
  • LKG Tower
  • L. V. Locsin Building
  • Makati Sky Plaza
  • Multinational Bancorporation Centre
  • NEX Tower
  • The Peninsula Manila
  • PeopleSupport Center
  • PLDT Tower (headquarters of PLDT, Inc., also referred to as "Makati General Office" (MGO) )
  • PNB Makati Center (Allied Bank Center; former headquarters of Allied Bank)
  • RCBC Plaza (headquarters of the Rizal Commercial Banking Corporation)
  • Robinsons Summit Center
  • Rufino Plaza (headquarters of the Rufino Family)
  • Security Bank Center (headquarters of the Security Bank Corporation)
  • Smart Tower (headquarters of Smart Communications)
  • SSS Makati Building (former headquarters of Union Bank of the Philippines, Inc.)
  • STI Holdings Center
  • Sycip, Gorres, Velayo & Co. (SGV) Building
  • Vicente Madrigal Building

Other structures

  • The monuments of Benigno Aquino Jr. and Gabriela Silang
  • Pedestrian underpasses at Parkway Drive (Glorietta), Legazpi, Paseo de Roxas, V.A. Rufino and Salcedo/H.V. Dela Costa intersections
  • Buendia Freedom Park
  • Philippine Dental Association Building

Events

Car-Free Sundays

Car-Free Sundays

Since September 2023, sections of Ayala Avenue from Salcedo Street and H.V. Dela Costa Street to West Street and Fonda Street, along with portions of Paseo de Roxas and Makati Avenue within the vicinity of the Ayala Triangle Gardens, are closed to traffic every Sunday from 6:00 am to 10:00 am PHT. Branded as Car-Free Sundays, the car-free day initiative was launched by Ayala Land and the Makati City Government to promote cycling, jogging, and other recreational activities in a safer and more pedestrian-friendly environment.

New Year countdowns

Ayala Avenue in Makati has hosted significant New Year's Eve celebrations, beginning with the grand-scale street party to welcome the year 2000 and the new millennium. After a hiatus, the tradition resumed since the countdown to 2024.

Protests

Protest on Ayala Avenue after the assassination of [[Evelio Javier]] that helped in the start of the [[People Power Revolution

Ayala Avenue has been a significant venue for demonstrations in the Philippines. Following the assassination of Ninoy Aquino in 1983, it became a focal point for protests against President Ferdinand Marcos, with office workers showing support by throwing yellow confetti torn from Yellow Pages of the PLDT directories, the color which had become associated with Aquino, from buildings above.

From August 2000 to January 2001, Ayala Avenue became the focal point for protests once again, this time against President Joseph Estrada, who later resigned upon being deposed during the Second EDSA Revolution. Protests continued to Estrada's successor, Gloria Macapagal Arroyo, with notable gatherings on July 13, 2005, demanding her resignation of Arroyo amid allegations of electoral fraud that led to her re-election in 2004, and in February 2008 against her administration.

On September 8, 2023, climate activists held a protest in front of the Ninoy Aquino Monument at the intersection of Ayala Avenue and Paseo de Roxas to urge, notably, G20 world leaders to shift from fossil fuels to renewable energy. On June 26, 2024, members of the Asian Peoples' Movement on Debt and Development held a protest calling for a halt to debt-related policies. The August Twenty-One Movement (ATOM), which was founded by Agapito Aquino in response to his brother Ninoy's assassination, also holds their Run/Ride On Against Revision (ROAR) initiative on the avenue every third (or fourth) Sunday of the month, coinciding with the Car-Free Sundays.{{cite news|url=https://www.abs-cbn.com/news/nation/2025/1/26/group-speaks-out-against-exclusion-of-heroes-from-new-polymer-bills-1554|title=Group runs in protest of heroes' exclusion from new polymer bills

Political rallies

''miting de avance'']] on Ayala Avenue on May 7, 2022

On May 7, 2022, Ayala Avenue became the site of Vice President Leni Robredo's final campaign rally (miting de avance) for her 2022 presidential campaign, attended by approximately 780,000 people.

Intersections

Intersection of Ayala and [[Makati Avenue]]s

References

References

  1. (1974). "The Best of the Wall Street Journal". Dow Jones Books.
  2. Castro, Alex. (September 12, 2017). "These Photos of Makati From the Past Will Amaze You".
  3. "Vertical view of Nielson Field in Makati area of southern Manila".
  4. (November 27, 2016). "Neilson Airport under construction, now Ayala Triangle, Makati, Manila, Philippines, March 20, 1937".
  5. Nocheseda, Elmer. (January 11, 2008). "A cadastral map of the original Ayala purchase depicts the total 2,986-hectare Makati area.".
  6. (September 7, 2015). "The Story of Ayala Triangle: Beginnings as Nielson Field".
  7. Nakpil, Lisa. (June 10, 2022). "The History of Makati City: The Country's Major Financial Hub". Tatler Asia.
  8. (March 1978). "Feasibility Study on C-3 and R-4 and Related Roads Project". Japan International Cooperation Agency & [[Department of Public Works and Highways]].
  9. "Metro Manila Street Guide". Philippine Map Co., Inc..
  10. "Latest alignment of all radial and circumferential roads in Metro Manila". Department of Public Works and Highways.
  11. "Road and Bridge Inventory".
  12. (May 10, 2022). "Bike Lanes at Ayala Avenue – MACEA".
  13. (February 10, 2023). "Advisory: Heads up, Makatizens! Starting February 15, 2023 (Wednesday), the Ayala Avenue bike lanes will be changed to sharrows or shared lanes to accommodate both bikers along with the increasing number of commuters riding Public Utility Vehicles (PUVs) and help improve traffic flow in the city.".
  14. (February 11, 2023). "OFFICIAL ADVISORY: We have read your comments on the advisory about the conversion of Ayala Avenue bike lanes to sharrows...".
  15. Abad, Michelle. (February 15, 2023). "Conversion of Ayala Avenue bike lanes to 'shared' lanes deferred". [[Rappler]].
  16. de Santos, Jonathan. (February 12, 2023). "Bikers, commuters: Removal of 'gold standard' Ayala bike lanes puts many at risk". [[The Philippine Star]].
  17. Rita, Joviland. (February 13, 2023). "Bike lanes on Ayala Avenue, Makati to become shared lanes starting Feb. 15".
  18. Mangaluz, Jean. (February 14, 2023). "Ayala Avenue bike lane conversion moved to March 6 after protest". [[Philippine Daily Inquirer]].
  19. Abad, Michelle. (February 15, 2023). "Conversion of Ayala Avenue bike lanes to 'shared' lanes deferred". [[Rappler]].
  20. (July 1, 2024). "Mayor Abby Binay leads inauguration of new central police, fire stations".
  21. (September 18, 2024). "Inspiring Active Movement in a Car-Free Street Celebrating One Year of Car Free Sundays at Ayala Avenue: 09.15.2024".
  22. Adel, Rosette. (September 10, 2023). "Ayala Avenue kicks off month-long 'car-free' Sunday mornings". [[The Philippine Star]].
  23. MB Lifestyle. (December 23, 2023). "Ayala Avenue Makati brings back the biggest New Year's eve countdown to ring in 2024".
  24. Remo, Amy. (December 28, 2024). "Makati rings in 2025 with a radiant New Year's Eve countdown".
  25. "A History of the Philippine Political Protest".
  26. (July 13, 2005). "Thousands rally against Arroyo".
  27. (February 15, 2008). "Thousands assemble for anti-Arroyo rally in Makati".
  28. (September 8, 2023). "Anti-debt, climate change rally". Manila Standard.
  29. (June 25, 2024). "Anti-Debt".
  30. Cruzat, Jessie. (September 15, 2024). "ATOM holds 'Run/Ride On Against Revision of History' in Makati City". ABS-CBN News.
  31. (May 7, 2022). "Live updates: Robredo-Pangilinan miting de avance – 2022 Philippine elections". Rappler.
  32. "Star-studded miting de avance caps Robredo's campaign with 780,000-strong crowd in Makati".
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