9X Media

History

The company was founded by Indrani Mukerjea in 2007 through two companies, INX Media Pvt Ltd and INX News Pvt Ltd.

In March 2009, chairman & Chief Strategy Officer (CSO) Peter Mukerjea and founder & CEO Indrani Mukerjea left their management roles at INX Media.

In August 2010, INX Media renamed itself 9X Media as part of a restructuring process. It was planned to be acquired by Zee Entertainment Enterprises in October 2017 for the cost of 160 crore, however the plan fell through in March 2018.

In June 2020, the company shut down its English music network 9XO.

Current stations

• 9XM: is the flagship channel of 9X Media. Since its launch in 2007, 9XM has been a prominent Bollywood music channel. 9XM airs the latest Bollywood songs interspersed with rib-tickling animation. Its popular animation characters include Bade Chote, Bheegi Billi and Betel Nuts. Bade Chote of Bakwaas Bandh Kar fame entertain viewers with their jokes and funny messages.
• 9X Jalwa: IT airs Forever Young Bollywood music songs. The Channel also features Bollywood movie trivia through a series of short format shows and vignettes.
• 9X Tashan: is the Punjabi Music Channel and a category leader since its launch in 2011. 9X Tashan, is targeted at free-spirited Punjabi viewers who take pride in everything related to Punjab.
• 9X Jhakaas: is First Marathi Music Channel. Targeted at the confident and go-getter Marathi Music lovers, 9X Jhakaas airs Marathi film & non-film songs.{{cite web | archive-url = https://web.archive.org/web/20150129223719/http://www.indiantelevision.org.in/release/y2k13/sep/seprel31.php | archive-date = 29 January 2015 | access-date = 24 November 2013

Former stations

• 9X A general entertainment channel bought by ZEE and later shut down.
• 9XO: The company's contemporary English & International music channel. It ceased broadcasting on 1 June 2020.

News portal

SpotboyE: A Bollywood News portal. The website celebrates Bollywood and is the destination for news, features and stories of Bollywood movies, stars and people associated with Bollywood.

Controversies

References

References

1. (2009-03-10). "Peter And Indrani Mukerjea Stepping Down at INX; Pradeep Guha To Come Onboard As Consultant". contentSutra.
2. "Peter Mukherjea: Fresh twist: Woman allegedly killed by TV tycoon's wife Indrani Mukerjea was her daughter, not sister".
3. "Murdered Woman Was Indrani Mukerjea's Daughter, Not Sister: Police".
4. (2010-08-05). "INX Media renamed 9X Media". afaqs!.
5. (2017-10-06). "Zee to acquire 9X Media, its arms for ₹160 cr". The Hindu Business Line.
6. "ZEE terminates 9X Media acquisition".
7. (5 August 2010). "9XM gets into licensing and merchandising business". afaqs.
8. (2011-08-30). "Super Hit Punjabi Music Channel to launch on 31st August 2011". 9X Media.
9. (31 August 2011). "9X Media Group launches Punjabi music channel 9X Tashan". camapignindia.com.
10. (5 July 2021). "9X Media appoints Priyanka Sinha Jha as Sr. VP & Head of SpotboyE".