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1990 MTV Video Music Awards

Award ceremony


Award ceremony

FieldValue
name1990 MTV Video Music Awards
imageMTV VMA 1990 logo.svg
dateThursday, September 6, 1990
locationUniversal Amphitheatre, Universal City, California, United States
countryUnited States
hostArsenio Hall
most_awardsMadonna and Sinéad O'Connor (3 each)
most_nominationsMadonna (9)
networkMTV
producerDoug Herzog
Gregory Sills
directorBruce Gowers
previous1989
mainMTV Video Music Awards
next1991

Gregory Sills The 1990 MTV Video Music Awards aired live on September 6, 1990, honoring the best music videos from June 2, 1989, to June 1, 1990. The show was hosted by Arsenio Hall at the Universal Amphitheatre in Los Angeles.

This year saw the elimination of yet another one of the show's original categories, Best Stage Performance in a Video. This would turn out to be the last time an award from 1984 would be permanently eliminated (although Breakthrough Video was eliminated in 2006 and then brought back in 2009).

Janet Jackson was presented the Video Vanguard Award for her contributions and influence within music and popular culture. She also performed a controversial rendition of "Black Cat", considered "her first shocking public statement." For the second year in a row, Madonna was one of the night's biggest winners, taking home three technical awards, while Sinéad O'Connor was the other most rewarded artist of 1990, also winning three Moonmen including Video of the Year. Meanwhile, most other winners that night took home two awards, including Aerosmith, Don Henley, The B-52s, Tears for Fears, and MC Hammer.

Regarding nominations, Madonna also had the distinction of being the most nominated artist of the night, as her video for "Vogue" received nine nominations, making it also the most nominated video of 1990. Closely following in nominations came Aerosmith, whose video for "Janie's Got a Gun" earned eight nominations that night and took home two awards, including Viewer's Choice.

Background

MTV announced in late June that the 1990 Video Music Awards would be held on September 6 at the Universal Amphitheatre in Los Angeles, with Arsenio Hall returning as host. Nominees were announced on July 10. The ceremony marked the first time that MTV self-produced the awards show. The ceremony was preceded by a 90-minute preshow. Hosted by Downtown Julie Brown, Ed Lover, Doctor Dré, Ray Cokes, and Kurt Loder, the broadcast featured red carpet interviews, pre-taped features on the nominees, and interviews with Axl Rose and Jon Bon Jovi excerpted from Famous Last Words with Kurt Loder.

Performances

Artist(s)Song(s)Ref.
Janet Jackson"Black Cat"
Mötley Crüe"Don't Go Away Mad (Just Go Away)"
MC Hammer"Let's Get It Started"
"U Can't Touch This"
INXS"Suicide Blonde"
Sinéad O'Connor"Nothing Compares 2 U"
New Edition
Bell Biv DeVoe
Bobby Brown
Johnny Gill
Ralph TresvantMedley
"Poison" (Bell Biv DeVoe only)
"Tap Into My Heart" (Bobby Brown only)
"Rub You the Right Way" (Johnny Gill only)
"Sensitivity" (Ralph Tresvant only)
"If It Isn't Love"
"Mr. Telephone Man"
"Can You Stand the Rain"
Faith No More"Epic"
Phil Collins"Sussudio"
2 Live Crew"Banned in the U.S.A."
World Party"Put the Message in the Box"
Aerosmith"Love in an Elevator"
Madonna"Vogue"

Presenters

Main show

  • Don Henley – presented Best Female Video
  • Robert Downey Jr. – presented Best Video from a Film
  • Pauly Shore – appeared in a pre-commercial vignette about Viewer's Choice voting procedures
  • Living Colour – presented Best New Artist in a Video
  • Martha Quinn – appeared in a pre-commercial vignette telling viewers what was 'coming up' on the show
  • Rachel Ward and Isiah Thomas – presented Best Choreography in a Video
  • Downtown Julie Brown – appeared in a pre-commercial vignette about Viewer's Choice voting procedures
  • Oliver Stone – presented Best Direction in a Video
  • Daisy Fuentes and Jordan Brady – appeared in a pre-commercial vignette telling viewers what was 'coming up' on the show
  • Kim Basinger – presented Best Dance Video
  • Nia Peeples – appeared in a pre-commercial vignette telling viewers what was 'coming up' on the show
  • Billy Idol – presented Best Group Video
  • Ken Ober – appeared in a pre-commercial vignette about Viewer's Choice voting procedures
  • Sherilyn Fenn and Michael Ontkean – presented Breakthrough Video and Best Post-Modern Video
  • Fab Five Freddy – briefly interviewed MC Hammer in a pre-commercial vignette and told viewers what was 'coming up' on the show
  • Eric Bogosian – briefly spoke about censorship in the U.S. and introduced 2 Live Crew
  • Christina Applegate and David Faustino – presented Best Metal/Hard Rock Video
  • Riki Rachtman – appeared in a pre-commercial vignette telling viewers what was 'coming up' on the show
  • Curt Smith (from Tears for Fears) and Wilson Phillips – introduced the International Viewer's Choice Award winners
  • VJs Richard Wilkins (Australia), Astrid Fontenelle (Brasil), Maiken Wexø (Europe), Daisy Fuentes (Internacional) and Dionne Mitsuoka (Japan) – announced their respective region's Viewer's Choice winner
  • Susan Dey and David Cassidy – presented Viewer's Choice
  • Ray Cokes – briefly introduced Brazilian Viewer's Choice winners Titãs before a commercial break and told viewers what was 'coming up' on the show
  • Flavor Flav and Queen Latifah – presented Best Rap Video
  • Magic Johnson – presented the Video Vanguard Award
  • Ed Lover and Doctor Dré – appeared in a pre-commercial vignette telling viewers what was 'coming up' on the show
  • Paula Abdul – presented Best Male Video and paid tribute to Stevie Ray Vaughan who died in a helicopter crash
  • Mike Patton – was interviewed briefly by Downtown Julie Brown before a commercial break
  • Cher – presented Video of the Year

Post-show

  • Kurt Loder – introduced the winners of the professional categories

Winners and nominees

Winners are in bold text.

Video of the YearBest Male VideoBest Female VideoBest Group VideoBest New Artist in a VideoBest Metal/Hard Rock VideoBest Rap VideoBest Dance VideoBest Post-Modern VideoBest Video from a FilmBreakthrough VideoBest Direction in a VideoBest Choreography in a VideoBest Special Effects in a VideoBest Art Direction in a VideoBest Editing in a VideoBest Cinematography in a VideoViewer's ChoiceInternational Viewer's Choice: MTV AustraliaInternational Viewer's Choice: MTV BrasilInternational Viewer's Choice: MTV EuropeInternational Viewer's Choice: MTV InternacionalInternational Viewer's Choice: MTV JapanVideo Vanguard Award
Janet Jackson

Artists with multiple wins and nominations

WinsArtist
3Madonna
Sinéad O'Connor
2Aerosmith
Janet Jackson
MC Hammer
The B-52s
Tears for Fears
NominationsArtist
9Madonna
8Aerosmith
6Don Henley
Paula Abdul
Sinéad O'Connor
5MC Hammer
4Tears for Fears
3Billy Idol
Billy Joel
Red Hot Chili Peppers
2Alannah Myles
Janet Jackson
Michael Penn
Midnight Oil
The B-52s

References

References

  1. "7 Immortalized TV Memories of the '90s – Celebs.Answers.com". [[Answers.com]].
  2. (June 25, 1990). "Hall tapped". [[The Pittsburgh Press]].
  3. (July 11, 1990). "Madonna, Aerosmith top nominees for MTV awards". Tulare Advance-Register.
  4. (September 2, 1990). "TV This Week: Sept. 2-8, 1990". [[Statesman Journal]].
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