1968 Gillette Cup

The 1968 Gillette Cup was the sixth Gillette Cup, an English limited overs county cricket tournament. It was held between 27 April and 7 September 1968. The tournament was won by Warwickshire County Cricket Club who defeated Sussex County Cricket Club by 4 wickets in the final at Lord's.

The newly launched London Weekend Television won the rights to show the final throughout the ITV network, considered a major coup when set alongside the strong association the BBC then had with cricket (and would for another thirty years). They received huge opprobrium from the press and public for cutting away from the match near its climax to show adverts, and LWT – already facing serious problems because of an industrial dispute and because much of its output was considered too high-minded for ITV – would never cover cricket again.